CBS THIS MORNING delivered CBS more than 4 million viewers in a week for the first time in 20 years and capped its 40th consecutive month of year-over-year audience gains, according to the latest Nielsen ratings.
While
CBS THIS MORNING's growth streak continued into its 40th month,
ABC hasn't experienced a year-over-year audience gain with its network morning news program since April 2014 and
NBC hasn't posted a year-over-year monthly increase since May 2014.
CBS THIS MORNING closed out the month by being the only broadcast network morning news program to post increases among viewers (+16%, 4.02m from 3.48m), women 25-54 (+20%, 1.2 rating from a 1.0) and women 18-49 (+14%, 0.8 rating from a 0.7) compared to a year ago, according to Nielsen live plus same day ratings for the week ending Jan. 29, 2016. It was the first time a
CBS morning show delivered more than 4 million viewers in a week since the week ending March 4, 1994.
CBS THIS MORNING gained +540,000 viewers compared to the same week last year and closed the viewership gap with
NBC by 890,000 viewers, and cut the deficit with
ABC by more than one million (1.1m) viewers.
CBS THIS MORNING launched Jan. 9, 2012 and has become the Network's most successful morning newscast in more than two decades. Each weekday morning, Charlie Rose, Gayle King and Norah O'Donnell deliver two hours of original reporting, breaking news and top-level newsmaker interviews in an engaging and informative format that challenges the norm in network morning news programs. The broadcast has earned a prestigious Peabody Award, two News & Documentary Emmys and one Daytime Emmy. The broadcast was also honored with an Alfred I. duPont-Columbia Award as part of
CBS News' division-wide coverage of the shootings at Sandy Hook Elementary School in Newtown, Conn.
Chris Licht is the Vice President of Programming,
CBS News, and Executive Producer of
CBS THIS MORNING and
CBS THIS MORNING: SATURDAY.
Follow
CBS THIS MORNING on Twitter, Facebook and Instagram. Use the hashtag #NewsIsBack.
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