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CBS THIS MORNING Adds 410,000 Viewers

By: Aug. 15, 2013
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CBS This Morning posted double-digit year-to-year percentage gains among viewers (+18%), households (+18%), women 25-54 (+29%) and women 18-49 (+20%), according to Nielsen live plus same day ratings for the week ending August 9, 2013. CBS This Morning added +410,000 viewers compared to the same week last year.

CBS THIS MORNING

Week Ending August 9, 2013 Week Ending August 10, 2012 % Change

Viewers

2.61m 2.20m +18%

Households

2.0/08 1.7/07 +18%

Women 25-54

0.9/06 0.7/05 +29%

Women 18-49

0.6/05 0.5/04 +20%

Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.



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