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CBS EVENING NEWS WITH SCOTT PELLEY Grows in Key Demographics

By: Jul. 08, 2015
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The CBS EVENING NEWS WITH SCOTT PELLEY is up +18% in adults 25-54 (1.3/06 from 1.1/05) - the demographic most important to those who advertise in news - according to Nielsen live plus same day ratings for the week ending July 3. Additionally, the CBS EVENING NEWS WITH SCOTT PELLEY added nearly a million viewers (+980,000) and is up +17% in viewers (6.74m from 5.76m) compared to last year.

The CBS broadcast closed the viewership gap with ABC by 780,000 viewers compared to the same week last year.

Television year-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up +3% in viewers (7.14m from 6.93m) and even in adults 25-54 (1.4/06) compared to last year.

On last week's broadcasts, Holly Williams covered the Greek financial crisis; Nancy Cordes interviewed Republican presidential candidate and New Jersey Gov. Chris Christie; Seth Doane reported on China's controversial expansion in the South China Sea; Jeff Pegues and Elaine Quijano covered national security measures in place for the Fourth of July holiday; and Anna Werner reported on the capture of prison escapee David Sweat.

Editor's Note: Ratings for the CBS EVENING NEWS WITH SCOTT PELLEY represent a four-day average (Monday-Thursday) due to the Fourth of July holiday.

Steve Capus is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY and Executive Editor of CBS News.

Follow the CBS EVENING NEWS WITH SCOTT PELLEY on Twitter, Facebook, Google+, Instagram and on cbsnews.com.



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