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CBS EVENING NEWS Up in Viewers and A25-54

By: Mar. 03, 2015
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The CBS EVENING NEWS WITH SCOTT PELLEY posted year-to-year percentage increases in adults 25-54 (+7%, 1.6/06 from 1.5/06) - the demographic most important to those who advertise in news - as well as viewers (+11%, 8.03m from 7.25m) for the week ending Feb. 27, according to Nielsen live plus same day ratings.

The CBS EVENING NEWS WITH SCOTT PELLEY added +780,000 viewers compared to the same week last year.

For the February 2015 Sweep, the CBS broadcast posted its best February Sweep delivery in viewers in nine years (since February 2006). The CBS EVENING NEWS is up +3% in viewers (8.01m from 7.81m) compared to the February 2014 Sweep.

Season-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up +2% in viewers (7.44m from 7.28m) and even in adults 25-54 (1.5/06) compared to last year.

Steve Capus is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY and Executive Editor of CBS News.



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