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CBS EVENING NEWS Delivers Year-to-Year Growth in Key News Demos

By: Jan. 06, 2016
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The CBS EVENING NEWS WITH SCOTT PELLEY delivered year-to-year growth in the key news demographics for the week ending Jan. 1, according to Nielsen live plus same day ratings. The CBS EVENING NEWS WITH SCOTT PELLEY is up in viewers (+6%, 7.87m from 7.43m) and posted double-digit percentage gains in adults 25-54 (+13%, 1.7/06 from 1.5/05) - the demographic most important to those who advertise in news - compared to the same week last year.

This week marks CBS's best adult 25-54 rating since the week ending Feb. 20, 2015. Additionally, the CBS broadcast gained +440,000 viewers compared to last year and closed the viewership gap with NBC by 480,000 viewers.

Season-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up in viewers (+5%, 7.39m from 7.04m) and even in adults 25-54 (1.4/06) compared to last season.

Editor's Note: Ratings for the week ending Jan. 1 represent a three-day average (Monday-Wednesday) due to the New Year's holiday. The year-ago comparison represents a two-day average (Monday-Tuesday).

On last week's broadcasts, Jim Axelrod reported on the Justice Department's investigation into Blue Bell Creameries; Mireya Villarreal covered a methane gas leak in a California town; Jericka Duncan reported on the criminal charges brought against Bill Cosby; and Don Dahler and Elizabeth Palmer had the latest on tightened security in the U.S. and Europe on New Year's Eve.

Steve Capus is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY and Executive Editor of CBS News.

Follow the CBS EVENING NEWS WITH SCOTT PELLEY on Twitter, Facebook, Google+, Instagram and cbsnews.com.



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