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CBS Daytime Posts Year-to-Year Premiere Week Growth

By: Oct. 03, 2013
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CBS's top-rated daytime lineup posted year-to-year premiere week growth in viewers and women 25-54, as all of the Network's daytime programs notched increases, according to Nielsen live plus same day ratings for the week ending Sept. 27.

CBS DAYTIME 2+ W25-54

2013 3.77m 1.3

2012 3.37m 1.2

+12% +8%

LMAD 1

2013 2.65m 0.9

2012 2.40m 0.7

+10% +29%

LMAD 2

2013 3.22m 1.0

2012 2.74m 0.8

+18% +25%

TPIR 1

2013 4.52m 1.2

2012 3.73m 1.0

+21% +20%

TPIR 2

2013 5.32m 1.4

2012 4.60m 1.2

+16% +17%

THE YOUNG AND THE RESTLESS

2013 4.73m 1.9

2012 4.45m 1.9

+6% nc

THE BOLD AND THE BEAUTIFUL

2013 3.57m 1.5

2012 3.28m 1.4

+9% +7%

THE TALK

2013 2.62m 1.1

2012 2.33m 1.0

+13% +10%



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