As its 150th anniversary approaches in April, the ASPCA® (American Society for the Prevention of Cruelty to Animals®) partners with ANIMAL Planet to take viewers behind the scenes of its Behavioral Rehabilitation Center. SECOND CHANCE DOGS - premiering Saturday, April 16, at 9 AM ET/PT during PETopia, ANIMAL Planet's pet-programming block - follows six dogs on their journeys from frightened canines to forever companions.
Rescued from hoarding cases, puppy mills and other atrocities, these animals have lived their lives in constant fear and neglect, resulting in extreme distrust of humans and at times complete catatonia. These conditions make them unsuitable for adoption, which puts their lives at grave risk. ASPCA behavior experts at the New Jersey-based center accepts these dogs from across the country into their rehabilitation program to give them a
SECOND CHANCE at a life they deserve. Each rescued
ANIMAL that comes into the facility has suffered different emotional and physical abuse ranging from living in cages barely big enough to move around to fearing the touch of anyone. During the course of their stay,
THE EXPERTS work with these dogs to improve their quality of life and give them hope of a new, happy life.
SECOND CHANCE DOGS is produced for
ANIMAL Planet by Dog Files Media. The one-hour special was written, directed and edited by Kenn Bell. ASPCA and Dog Files are executive producers. Meredith Russell is associate producer for
ANIMAL Planet.
About
ANIMAL Planet
ANIMAL Planet, a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the
ANIMAL kingdom with rich, deep content via multiple platforms and offers
ANIMAL lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment.
ANIMAL Planet consists of the
ANIMAL Planet television network, available in more than 94 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal;
ANIMAL Planet L!VE, the go-to digital destination for round-the-clock, unfiltered access to the
ANIMAL kingdom; and other media platforms including a robust Video-on-Demand (VOD) service, and merchandising extensions.
About the ASPCA® Founded in 1866, and celebrating its 150th birthday this year, the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) is the first
ANIMAL welfare organization in
NORTH AMERICA and serves as the nation's leading voice for animals. More than two million supporters strong, the ASPCA's mission is to provide effective means for the prevention of cruelty to animals throughout the United States. As a 501(c)(3) not-for-profit corporation, the ASPCA is a national leader in the areas of anti-cruelty, community outreach and
ANIMAL health services. For more information, please visit www.ASPCA.org, and be sure to follow the ASPCA on Facebook, Twitter, and Instagram.
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