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AT&T DIRECTV First Ever Provider to Broadcast Live 4K HDR Content w/ NHL and Much More

By: Dec. 14, 2017
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AT&T DIRECTV First Ever Provider to Broadcast Live 4K HDR Content w/ NHL and Much More Image

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Imagine the reflection of freshly groomed ice as your favorite hockey players skate out for the first time. Now imagine the bright lights of the basketball arena as they light up the court like a Broadway stage. And think of the glistening sweat of your favorite musician as they perform in front of thousands of fans...

Imagination becomes reality from the comfort of your couch as AT&T* DIRECTV becomes the first U.S. pay-TV provider to broadcast LIVE in 4K HDR with a full slate of sports, music and events.

The Pittsburgh Penguins vs. Vegas Golden Knights airing Dec. 14 at 10 p.m. ET will be the first event to air live in stunning 4K HDR, via a simulcast of NHL Network.

AT&T DIRECTV will also broadcast 13 NBA games in 4K HDR this season. Last season, AT&T and NBA TV, jointly managed by the NBA and Turner Sports, provided fans in the U.S. with the opportunity to watch a live NBA game in 4K Ultra HD (UHD) for the first time, when DIRECTV distributed NBA TV's telecast of the Denver Nuggets vs. the Utah Jazz game on Saturday, Dec. 3, 2016. The NBA was the first U.S. professional sports league to capture a game in 4K in January 2015, when the New York Knicks played the Milwaukee Bucks during NBA Global Games London.

The slate of live 4K HDR1 will feature:

  • The Pittsburgh Penguins vs. Vegas Golden Knights2 on Dec. 14 at 10 p.m. ET simulcast of NHL Network.
  • The Brian Setzer Orchestra's 14th annual "Christmas Rocks!" concert Live from the Granada Theatre in Santa Barbara, Calif. on Monday, Dec. 18 at 8 p.m. PT simulcast of AXS TV.
  • The Cleveland Cavaliers vs. Milwaukee Bucks on Dec. 19 at 8 p.m. from NBA TV3
  • Women's college basketball University of Connecticut vs. Duquesne on Dec. 22 at 7 p.m. ET simulcasts of SNY.
  • The Toronto Raptors vs. Oklahoma City Thunder on Dec. 27 at 8 p.m. ET from NBA TV.
  • The annual Rose Parade. Live from Los Angeles on Jan. 1 at 11:00 am ET simulcasts of HGTV.
  • Plus more of the best NBA TV games throughout the regular season!

4K offers 4x as many pixels as High Definition (HD). The new live 4K HDR broadcasts will combine technologies that enhance a variety of elements of picture quality.



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