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ABC's WORLD NEWS Wins in Key Demo for the Week

By: Jun. 16, 2015
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"World News Tonight with David Muir" ranked as the No. 1 evening newscast in Adults 25-54 (1.960 million) for the week of June 8, 2015, based on Live +Same Day Data from Nielsen Media Research. "World News Tonight" outdelivered "NBC Nightly News" (1.928 million) by 32,000 Adults 25-54 to win the key adult news demo for the 3rd week in a row and for the 12th time in the last 14 weeks.

Season to date, ABC News' "World News Tonight" stands as the No. 1 evening newscast in Adults 25-54, leading "NBC Nightly News" by 4,000 news demo viewers (2.111 million vs. 2.107 million). This marks the first time in 19 years that "World News Tonight" ranks as the top evening newscast in Adults 25-54 at this point of the season - since the 1995-96 season.

For the 3rd consecutive week, "World News Tonight" bettered its year-ago performance (7.057 million and 1.853 million, respectively, on w/o 6/9/14) in Total Viewers (+11%) and Adults 25-54 (+6%). In fact, the ABC evening news program was up the most in both measures compared to "CBS Evening News" (+6%/+5%) and "NBC Nightly News" (-7%/-4%).

"World News Tonight" slashed its year-to-year gaps with "NBC Nightly News" in Total Viewers (-96% - 56,000 vs. 1.424 million) and Adults 18-49 (-52% - 50,000 vs. 104,000).

"World News Tonight" is averaging 485,000 more viewers, season to date, compared to the same time frame last season (8.531 million vs. 8.046 million), while "NBC Nightly News" is posting a 317,000 average loss (8.881 million vs. 9.198 million). For the 2nd year in a row, "World News Tonight" is improving versus the same point last season in both Total Viewers (+6%) and Adults 25-54 (+1%). "World News Tonight" is averaging its largest overall viewer audience in 8 years and strongest in the key adult news demo in 4 years - since the 2006-07 and the 2010-11 seasons, respectively. In addition, "World News Tonight" is improving the most in Total Viewers and standing as the only evening newscast to grow in Adults 25-54 compared to "CBS Evening News" (+2%/-3%) and "NBC Nightly News" (-3%/-8%).

"World News Tonight" cut its season gaps with "NBC Nightly News" by more than half in Total Viewers (-70% - 350,000 vs. 1.152 million) and Adults 18-49 (-67% - 85,000 vs. 255,000) to its closest performance in 7 years in Total Viewers and in 8 years in Adults 18-49 - since the 2007-08 and the 2006-07 seasons, respectively.

For the week, "World News Tonight" beat the "CBS Evening News" by 1.344 million Total Viewers, by 503,000 Adults 25-54 and by 320,000 Adults 18-49.

NOTE: Due to the NBA FINALS Game 3 on Tuesday (6/9/15) and Game 4 on Thursday (6/11/15), "World News" was retitled "Wrld News Tonite" on each night and each telecast was excluded from the averages. Each telecast was excluded from the averages. ABC's averages (Mon, Wed and Fri) are based on three days while NBC's CBS' are based on five days.

ABC "World News Tonight with David Muir" airs at 6:30 p.m., ET on the ABC Television Network. Almin Karamehmedovic is the executive producer of the broadcast. Follow David Muir and the "World News Tonight" team online: @DavidMuir; @WNTonight; facebook.com/DavidMuirABC; facebook.com/WorldNewsTonight.



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