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ABC's THIS WEEK Turns in Strong Sweeps Performance in Six Years

By: Feb. 26, 2015
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For the February 2015 Sweep, "This Week with George Stephanopoulos" drew 3.017 million Total Viewers and 954,000 Adults 25-54, according to Nielsen Media Research. Building on the previous sweep (2.792 million and 825,000 for November 2014) in both Total Viewers (+8%) and Adults 25-54 (+16%), "This Week" turned in its strongest sweeps performance in Adults 25-54 in 6 years - since February 2009.

"This Week" outdelivered NBC's "Meet the Press" during the February sweep in Adults 25-54 (+24,000 - 954,000 vs. 930,000), leading the NBC program during a February sweep in the key adult news demo for the first time in 22 years - since February 1993 . "This Week" beat "Meet the Press" in 3 of the 4 telecasts during the month.

"This Week" slashed its Adults 25-54 margin with CBS' "Face the Nation" from the year-ago sweep in Adults 25-54 (-75% - 15,000 vs. 61,000) to its narrowest news demo performance with the CBS program in 4 years - since February 2011.

Growing for the 3rd season in a row, "This Week" is up in Adults 25-54 (+5% - 874,000 vs. 835,000) season to date versus the same point last season to its strongest news demo performance in 6 years - since the 2008-09 season. Competitively, "This Week" is outdelivering NBC's "Meet the Press" for the first time during a season in 18 years in Total Viewers (+31,000) and by its largest Adults 25-54 margin (+64,000) in 22 years - since the 1996-97 and the 1992-93 seasons, respectively.

Jonathan Greenberger is Vice President and Washington Bureau Chief, and also serves as the Executive Producer of "This Week." Robin Sproul serves as Vice President, Public Affairs and Executive-in-Charge of "This Week"

Follow "This Week" on Twitter @ThisWeekABC.

February 2015 Sweep TOTAL VIEWERS A25-54 (000)/Rtg

ABC "THIS WEEK" 3,017,000 954,000/0.8

NBC "MEET THE PRESS" 3,134,000 930,000/0.8

CBS "FACE THE NATION" 3,598,000 969,000/0.8

CBS "FACE THE NATION-2" 2,158,000 587,000/0.5

FOX "FOX NEWS SUNDAY" 1,401,000 435,000/0.4

Sunday, February 22, 2015 TOTAL VIEWERS A25-54 (000)/Rtg

ABC "THIS WEEK" 2,447,000 688,000/0.6

NBC "MEET THE PRESS" 3,271,000 907,000/0.8

CBS "FACE THE NATION" 3,247,000 910,000/0.8

CBS "FACE THE NATION-2" 1,963,000 492,000/0.4

FOX "FOX NEWS SUNDAY" 1,262,000 397,000/0.3

Source: The Nielsen Company, NTI (Total Viewers and Adults 25-54); Live + SD for 2/22/15, 2/15/15 and 2/23/14 or as dated. Most Current: 2014-2015 Season (9/22/14 - 2/22/15) and 2013-2014 Season (9/23/13 - 2/23/14). Most Current: February 2015 Sweep (1/29-2/25/15), February 2014 Sweep (1/30-2/26/14) and November 2014 Sweep (10/30-11/26/14). Sweep periods (November, February, May and July). NOTE: Due to the digital transition, the 2009 February sweep was 3/5 - 4/1/09. Averages based on regular telecasts.



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