ABC's THE VIEW Leads 'The Talk' in All Key Target Demos 

ABC's THE VIEW averaged 2.626 million Total Viewers, 478,000 Women 25-54 and 314,000 Women 18-49 during the week of April 24, 2017, based on Live + Same Day Data from Nielsen Media Research. "The View" led CBS' "The Talk" (2.606 million, 458,000 and 313,000, respectively) in Total Viewers (+20,000), Women 25-54 (+20,000) and Women 18-49 (+1,000). Season to date, "The View" is posting gains compared to the same point last season in Total Viewers (+4% - 2.884 million vs. 2.771 million) marking its most watched season in 3 years - since the 2013-14 season. In addition, "The View" stands as one of only two broadcast daytime shows to grow its overall audience from last season.

In addition, "The View" leads CBS' "The Talk" in Total Viewers (+6% - 2.884 million vs. 2.711 million), Women 25-54 (+12% - 545,000 vs. 487,000) and Women 18-49 (+17% - 393,000 vs. 336,000).

Week of April 24, 2017:

PROGRAM AVERAGES TOTAL VIEWERS W25-54(000)/Rtg W18-49(000)/Rtg
ABC "THE VIEW" 2,626,000 478,000/0.8 314,000/0.5
CBS "THE TALK" 2,606,000 458,000/0.8 313,000/0.5

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD weeks of 4/24/17, 4/17/17 and 4/25/16. Most Current: 2016-2017 Season (NNTV - 9/19/16 - 4/30/17) and 2015-2016 Season (Galaxy EXPLORER - 9/21/15 - 5/1/16). Averages based on regular telecasts.

To post a comment, you must register and login.