News on your favorite shows, specials & more!

ABC's THE LOOKOUT Finishes As Wednesday's #1 New Summer Series

By: Jun. 06, 2013
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

With 100% retention of its week-ago series debut from 10-11pm, ABC's The Lookout finished as Wednesday's #1 new summer series for the 2nd straight week among Adults 18-49, besting CBS' The American Baking Competition (8-9pm) by 10%. In addition to holding all of its premiere Adult 18-49 audience, The Lookout spiked over its debut by 17% in Adults 18-34 and by 25% in Women 18-34.

For the 2nd week in a row, ABC's freshman newsmagazine The Lookout outdelivered CBS' freshman 10 o'clock newsmagazine on Tuesday (Brooklyn DA), leading by 57% in Adults 18-49 and by 27% in Adults 25-54.

ABC's The Lookout improved its hour across the board from the same night last year: Total Viewers (+65%), Adults 18-49 (+38%) and Adults 25-54 (+40%).



Comments

To post a comment, you must register and login.



Videos