Ratings for last night's episode of ABC's new reality series THE GLASS HOUSE were down 20% from its debut episode on June 18th. The show attracted only 3.33 million viewers, and scored a 1.2 in the all-important adults 18-49 demographic.
THE GLASS HOUSE is a real life, real-time reality competition series that puts the viewer in charge of the game. Fourteen contestants live and compete for a quarter million dollars in this totally wired, state-of-the-art house. But the contestants won’t only be playing against each other each week; they’ll also be playing to win over the viewing audience, as fans will be directing and controling their every move throughout the competition. “The Glass House” is the next step in the evolution of unscripted television.
Online and through social networks, viewers will be encouraged to support and follow those contestants they like and those they don’t. Viewer voting will help determine which contestants are sent home, but also which eliminated players can earn a chance to return to “The Glass House” to compete. And viewer feedback doesn’t end there! Several times a week, viewers can watch a live online feed of The Players, and vote to decide everything from what they wear and eat to the games they play, even where they sleep. In addition viewers will have the opportunity to give their favorite players feedback on their game from outside the house. How the contestants use that information is up to them, because in the end this is about who plays the best social game, so the most important alliances players can have are with their fans.
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