News on your favorite shows, specials & more!

ABC's Returning Dramas Up, Doing Well on Thursday Night

By: Nov. 08, 2013
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

ABC's Grey's Is Up Week to Week/Scandal Is the Fastest Growing Returning Series

ABC earned second place on Thursday night in Adults 18-49 (2.1/6), leading NBC by 11% (1.9/5 - with The Voice leading off the night) and FOX by 50% (1.4/4 with X Factor/Glee). On average, ABC's Thursday night delivery is up year to year with young adults (+3%).

In Adults 18-49, ABC's Grey's (2.7/7) and Scandal (2.7/8) tied as the #2 TV shows of the night (w/The Millers and The Voice) and ranked as Thursday's top-rated dramas.

Tripling its Adult 18-49 lead-in at 9pm (+200%), ABC's Grey's Anatomy won its hour by wide margins and was up 4% week to week. Grey's also posted a 15% week-to-week increase in Adults 18-34.

Ranking #1 during the 10 o'clock hour among Adults 18-49, ABC's Scandal (3.0/8) dominated CBS' Elementary by 59% (1.7/5) and NBC's Parenthood by 80% (1.5/4).

Scandal (8.6 million and 2.7/8) was up by wide margins over its telecast on the same night last year (6.1 million and 1.9/5 on 11/8/12). On average, Scandal is TV's fastest-growing returning series this season, up over its performance through the same point last year by 41% in Total Viewers and by 54% in Adults 18-49 to its best numbers ever. In fact, Scandal is ABC's strongest program in the Thursday 10pm hour since Lost during the 2007-08 season.



Comments

To post a comment, you must register and login.



Videos