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ABC's GOOD MORNING AMERICA is No. 1 in Total Viewers for Week of October 10

By: Oct. 18, 2016
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ABC News' GOOD MORNING AMERICA ranked No. 1 in Total Viewers (4.477 million) for the week of October 10, 2016, based on Live + Same Day Data from Nielsen Media Research. "GMA" outdelivered "Today" (4.289 million) by 188,000, more than doubling its lead from the previous week (+111%; vs. 89,000 on w/o 10/3/16) to its largest since premiere week (w/o 9/19/16).

Season to date, "GMA" is the No. 1 morning newscast in Total Viewers, leading "Today" by 150,000 (4.529 million vs. 4.379 million) to take the top spot at this point of the season for the 5th year in a row.

During the week, "GMA" beat "CBS This Morning" in Total Viewers (+30%/+1.041 million), Adults 25-54 (+34%/+376,000) and Adults 18-49 (+31%/+248,000).

MORNING NEWS (Week of October 10, 2016)

TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
GOOD MORNING AMERICA 4,477,000 1.2/10; 1,466,000 0.8/ 9; 1,045,000 3.3/13
TODAY 4,289,000 1.4/12; 1,697,000 1.0/11; 1,268,000 3.1/12
CBS THIS MORNING 3,436,000 0.9/ 8; 1,090,000 0.6/ 7; 797,000 2.5/10

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 10/10/16, 10/3/16 and 10/12/15. Most Current: 2016-2017 Season (9/19 - 10/16/16) and 2015-2016 Season (9/21 - 10/18/15). Averages based on regular telecasts.



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