ABC's GOOD MORNING AMERICA is #1 for the Week in Total Viewers

ABC News' "Good Morning America" ranked No. 1 for the week in Total Viewers (5.356 million) and Adults 25-54 (1.939 million) during the week of April 27, 2015, based on Live +Same Day Data from Nielsen Media Research. "GMA" led NBC's "Today" (4.772 million and 1.814 million, respectively) by 584,000 Total Viewers and by 125,000 Adults 25-54. "GMA" more than doubled its week-to-week Total Viewer lead over "Today" (+113% - 584,000 vs. 274,000).

"GMA" turned in increases from the previous week (5.083 million, 1.765 million and 1.205 million on w/o 4/20/15) in all key target demos: Total Viewers (+5%), Adults 25-54 (+10%) and Adults 18-49 (+16%), drawing its largest overall audience in 5 weeks and its strongest news demo performance in 6 weeks - since weeks of 3/23/15 and 3/16/15, respectively. In addition, "GMA" stood as the only morning program to grow in Total Viewers, while improving the most in both key adult demos compared to CBS' "CBS This Morning" (flat/+2 %/+8%) and NBC's "Today" (-1%/+1%/+2%).

Season to date, "GMA" is the No. 1 morning newscast in Total Viewers and Adults 25-54. "GMA" is leading "Today" by 598,000 Total Viewers and by 140,000 Adults 25-54. In fact, "GMA" has increased its season margin over "Today" versus the same point last season in Adults 25-54 (+36% - 140,000 vs. 103,000).

Furthermore, ranking No. 1 for the 3rd-straight season in Total Viewers and Adults 25-54, "GMA" is seeing its widest Adults 25-54 margin over "Today" in 22 years - since the 1992-93 season.

During the week, "GMA" led "CBS This Morning" in Total Viewers (+44%), Adults 25-54 (+80%) and Adults 18-49 (+75%).

WEEK OF 4/27/15 TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS

GOOD MORNING AMERICA 5,356,000 1.6/13; 1,939,000 1.1/11; 1,392,000 4.0/15

TODAY 4,772,000 1.5/12; 1,814,000 1.1/11; 1,406,000 3.5/13

CBS THIS MORNING 3,719,000 0.9/ 7; 1,076,000 0.6/ 6; 795,000 2.6/10

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 4/27/15, 4/20/15 and 4/28/14. Most Current: 2014-2015 Season (9/22/14 - 4/3/15) and 2013-2014 Season (9/23/13 - 5/4/14). Averages based on regular telecasts.

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