ABC News' "Good Morning America" stood as the No. 1 morning newscast in Total Viewers (4.420 million) for the week of September 26, 2016, based on Live + Same Day Data from Nielsen Media Research. "GMA" led "Today" (4.371 million) by 49,000.
Two weeks into the new season, "GMA" is the No. 1 morning newscast in Total Viewers, leading "Today" by 149,000 (4.505 million vs. 4.356 million) to take the top spot at this point of the season for the 5th year in a row.
During the week, "GMA" defeated "CBS This Morning" in Total Viewers (+23%/+841,000), Adults 25-54 (+32%/+359,000) and Adults 18-49 (+28%/+231,000).
TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
GOOD MORNING AMERICA 4,420,000 1.2/10; 1,495,000 0.8/ 9; 1,068,000 3.3/13
TODAY 4,371,000 1.5/12; 1,767,000 1.1/11; 1,363,000 3.1/12
CBS THIS MORNING 3,579,000 0.9/ 8; 1,136,000 0.7/ 7; 837,000 2.6/10
Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 9/19/16, 9/12/16 and 9/21/15. Most Current: 2016-2017 Season (9/19 - 10/2/16) and 2015-2016 Season (9/21 - 10/4/15). Averages based on regular telecasts.
Emmy Award-winning "GMA," featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan, Lara Spencer, Amy Robach and Ginger Zee airs live Mon.-Fri. (7:00-9:00 a.m. EDT) on ABC. Michael Corn is the senior executive producer.
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