News on your favorite shows, specials & more!

ABC'S THE RIVER Debut Draws More Viewers For Its Time Slot

By: Feb. 08, 2012
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

With back-to-back episodes of Last Man Standing and the series debut of THE RIVER, ABC's numbers shot up over the same Tuesday last year (an all-original schedule) by 2.2 million viewers and by 60% Adults 18-49. ABC finished as the 2nd-most-watched network overall on Tuesday evening, topping all-original programming on both Fox (Glee/New Girl/Raising Hope) and NBC (The Biggest Loser/Parenthood). In addition, ABC beat out NBC's Tuesday lineup by 20% in Adults 18-49.

In viewers and young adults, ABC marked its top Tuesday results since November - since 11/22/11.

From 8-9pm opposite CBS' top-rated NCIS, ABC's back-to-back episodes of Last Man Standing outdrew Fox's Glee and NBC's The Biggest Loser in Total Viewers, while leading the NBC unscripted series by 14% in Adults 18-49. Additionally, Last Man Standing made ABC the #2 network in the hour with key Men (M18-49/M25-54).The comedies delivered ABC's biggest audience in the hour since November and its top Adult 18-49 number since October - since 11/29/11 and 10/18/11.

ABC's Last Man Standing (8:30pm) once again finished as Tuesday's most-watched comedy overall, outdrawing Fox's Glee-led New Girl at 9pm by 1.1 million viewers.

In viewers and young adults, ABC's debut of The River opened to 11-week highs in the 2-hour time period (9-11pm), producing the Net's best results since the season finale of Dancing with the Stars (on 11/22/11).

The River generated enormous year-to-year time improvement over original drama programming on the year-ago night, jumping year over year by 36% in Total Viewers and by 60% in Adults 18-49.



Comments

To post a comment, you must register and login.



Videos