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ABC Ranked as Daytime's No. 1 Network in Key Demos

By: Oct. 12, 2012
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ABC ranked as Daytime's #1 network for the 5th week in a row in Women 18-34 (0.6 rating/197,000) and was also the #1 network in Women 18-49 (0.9 rating/566,000 – tie).

In Women 18-34, "The View" (0.7 rating/232,000) and "General Hospital" (0.7 rating/231,000) tied as the Top 2 programs in Daytime. Impressively, this marked "The View's" 3rd consecutive week standing as the #1 program in Daytime in Women 18-34 and its most-watched week in nearly 5 months in the demo – since week of 5/21/12.

In its third week at 2 o'clock, "General Hospital" tied "The View" as the #1 program in Daytime in Women 18-34 (0.7 rating/231,000), and, notably, recorded its most-watched week in a one-and-a-half years in Total Viewers (2.71 million), in more than a year in Women 18-34 (231,000) and in more than 4 months in Women 18-49 (663,000) and Women 25-54 (844,000), since weeks of 3/28/11, 8/15/11 and 5/28/12, respectively.

"The Chew" delivered its most-watched week in nearly 5 months in Total Viewers (2.25 million – since week of 4/23/12), spiking by a hefty 27% over year-ago levels (vs. 1.78 million).



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