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ABC Family's '100 DAYS UNTIL CHRISTMAS' Campaign is Social Media Hit

By: Sep. 22, 2014
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Launching Tuesday, September 16, ABC Family's "100 Days Until Christmas" graphic campaign on the network's "25 Days of Christmas" Facebook page received 182,000 shares, becoming ABC Family's most-shared Facebook post ever, a feat accomplished by very few brands.

The Facebook page also hit another milestone this week-passing five million fans.

"Pretty Little Liars" continues to be dominate on Twitter, ranking as TV's #1 most-tweeted TV drama series of Summer 2014 (4.6 million tweets), 3 million more than the #2 drama series, "Teen Wolf," (1.5 million tweets). Furthermore, the series accounts for the Top 6 most-tweeted TV drama series telecasts on record, with 10 original episodes amassing over 1 million tweets.


Source: SocialGuide. Summer 2014: 5/26/14-8/31/14. Facebook.



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