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ABC Claims 5 of the Week's Top 20 TV Shows in Key Demo

By: Jan. 28, 2014
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For the 2nd week in a row, ABC finished as Monday's most-watched network overall and ranked No. 1 with Adults 18-34 and key Women (W18-34/W18-49/W25-54). Growing week to week in Adults 18-49 (+5%), the Net ran in a virtual tie for No. 1 on the night, pacing within 1-tenth of a rating point and tied in a share with FOX and its two back-to-back "Sleepy Hollow" episodes, including the finale (2.2/6 vs. 2.3/6). ABC's "Castle" was Monday's most-watched drama (9.0 million), outdrawing NBC's "Blacklist" (8.8 million) and Fox's "Sleepy Hollow" closer (7.1 million).

"The Bachelor" (8:00-10:01 p.m. - 7.9 million and 2.3/6 in AD18-49):

From 8:00-10:01 p.m., ABC's "The Bachelor" once again dominated its unscripted competition in the 2-hour time period, beating NBC's back to back episodes of "Hollywood Game Night" by 3.4 million viewers (7.9 million vs. 4.5 million) and by 64% in Adults 18-49 (2.3/6 vs. 1.4/4). For the 2nd straight week, the ABC unscripted series won its slot in Adults 18-34 and was Monday's No. 1 TV show in key Women (W18-34/W18-49).

"Castle" (10:01-11:00 p.m. - 9.0 million and 2.0/6 in AD18-49):

ABC's "Castle" was the most-watched TV show overall in its time period and nearly caught NBC's "Blacklist" in Adults 18-49 with its closest-ever finish (2.0/6 vs. 2.3/6). In addition, the ABC drama also held the No. 1 position in The Hour over "Blacklist" in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54). "Castle" was up for the 2nd consecutive week in Adults 18-49 (+5%) to deliver its highest number since November - since 11/25/13.

Tuesday

"Marvel's Agents of S.H.I.E.L.D. - R" (8:00-9:01 p.m. - 3.6 million and 0.9/2 in AD18-49):

During the 8 o'clock hour, ABC's repeat "Marvel's Agents of S.H.I.E.L.D." was up from its most-recent encore telecast on 12/17/13 in Total Viewers (+9% - 3.6 million vs. 3.3 million) and Adults 18-49 (+13% - 0.9/2 vs. 0.8/3).

"The Goldbergs" (9:01-9:31 p.m. - 4.7 million and 1.5/4 in AD18-49):

In the 9:00 p.m. half-hour, ABC's "The Goldbergs" spiked over its repeat "S.H.I.E.L.D." lead-in by 1.1 million viewers and by 67% in Adults 18-49. "The Goldbergs" stood as Tuesday's most-watched comedy, outdrawing all 4 of Fox's sitcoms on the night, with a nearly 1.0 million viewer advantage over "New Girl" in their common half-hour (4.7 million vs. 3.8 million). The ABC freshman comedy was up from the last time it followed an encore "S.H.I.E.L.D." on 12/3/13 in both Total Viewers (+2% - 4.7 million vs. 4.6 million) and Adults 18-49 (+7% - 1.5/4 vs. 1.4/4).

"Trophy Wife" (9:31-10:00 p.m. - 3.4 million and 0.9/2 in AD18-49):

In the 9:30 p.m. half-hour, ABC's "Trophy Wife" nearly matched its week-ago Total Viewer count and beat Fox's "The Mindy Project" in the half-hour by 17% (3.4 million vs. 3.0 million).

"Killer Women" (10:00-11:00 p.m. - 3.6 million and 0.7/2 in AD18-49):

During the 10:00 p.m. hour, ABC's "Killer Women" was up week to week in Total Viewers (+3%) and held steady in Adults 18-49.

Wednesday

Opposite Fox's 2-hour "American Idol" on Wednesday, ABC held the No. 2 position on the night in Adults 18-49 (2.0/5) for the 2nd week in a row. ABC claimed the Top 2 scripted shows of the night with "Modern Family" and "The Middle," respectively.

· The Net was up week to week in viewers (+5%) and young adults (+11%), matching a 9-week high in Adults 18-49 - since 11/20/13. In fact, all 5 of ABC's Wednesday series grew week to week in Adults 18-49.

"The Middle" (8:00-8:30 p.m. - 8.0 million and 2.3/7 in AD18-49):

At 8:00 p.m., "The Middle" built week to week in viewers (+7%) and young adults (+28%), posting its best numbers against "American Idol" in almost 1 year - since 2/20/13.

"Suburgatory" (8:30-9:00 p.m. - 5.9 million and 1.8/5 in AD18-49):

At 8:30 p.m., ABC's "Suburgatory" improved by double digits over its week-ago season premiere in Total Viewers (+11%) and Adults 18-49 (+13%), marking its most-watched telecast since February and tying its best young adult number since March - since 2/27/13 and 3/27/13, respectively. In addition among Adults 18-49, "Suburgatory" delivered ABC's top rating in the half-hour since mid-November - since 11/13/13.

"Modern Family" (9:00-9:31 p.m. - 9.6 million and 3.4/9 in AD18-49):

Surging over its lead-in at 9:00 p.m., ABC's "Modern Family" was up from the previous week by 5% in Total Viewers and by 6% in Adults 18-49.

"Super Fun Night" (9:31-10:00 p.m. - 4.8 million and 1.7/4 in AD18-49):

In the 9:30 p.m. half-hour, "Super Fun Night" increased week to week by 9% in Total Viewers and by 13% in Adults 18-49. Spiking 36% in Adults 18-34, "Super Fun Night" earned a 10-week high - since 11/13/13.

"Nashville" (10:00-11:00 p.m. - 5.0 million and 1.4/4 in AD18-49):

In the 10 o'clock hour, ABC's "Nashville" gained 8% in Adults 18-49 from the prior week. On average, "Nashville" is ABC's biggest percentage gainer in TV playback this season (Top 5 on all of broadcast), shooting up 75% in Adults 18-49 (+1.2 rating points) from L+SD to L+7.

Thursday

"The Taste" (8:00-10:00 p.m. - 4.0 million and 1.1/3 in AD18-49):

Opposite Fox's "American Idol" and the series debut of "Rake" from 8:00-10:00 p.m., ABC's "The Taste" grew by double digits week to week in Total Viewers (+21%) and Adults 18-49 (+22%).

· Head-to-head in the 2-hour time period, the ABC unscripted show defeated NBC's comedies ("Community"/"Parks and Recreation"/"The Michael J. FOX Show"/"Sean Saves the World") by 1.3 million viewers (4.0 million vs. 2.7 million) and by 22% in Adults 18-49 (1.1/3 vs. 0.9/3).

"Shark Tank-R" (10:00-11:00 p.m. - 4.1 million and 1.2/3 in AD18-49):

Building on its lead-in at 10:00 p.m., an encore "Shark Tank" was up by 8% in Total Viewers to draw the Net's largest audience in the slot in 4 weeks and retained 100% of Adults 18-49 to match a 5-week high in The Hour for ABC - since 12/26/13 and 12/19/13, respectively.

· ABC's repeat "Shark Tank" ran neck-and-neck with NBC's original "Parenthood" in Total Viewers (4.1 million vs. 4.3 million) and among Adults 18-49 (pacing within 1-tenth of a rating point - 1.2/3 vs. 1.3/4).

Friday

Tying a season high on the night (matching its top-rated Friday since 11/9/12), ABC won Friday among Adults 18-49 for the 3rd week in a row, leading runner-up FOX by 21% (1.7/5 vs. 1.4/4). In fact, over the last three weeks, ABC has delivered the 3 highest-rated non-sports Friday nights for any net this season in Adults 18-49. ABC's "Shark Tank" (2.2/7) and "20/20" (1.9/6) finished as the Top 2 TV programs of the night for the 3rd straight week in Adults 18-49.

· "Shark Tank" scored its largest-ever audience (8.2 million) and hit a new series high in Adults 18-49 (2.2/7) for a regular telecast.

· Setting new season highs, "20/20" drew its biggest audience (8.3 million) in nearly 4 years, while hitting its highest Adult 18-49 (1.9/6) and Adult 25-54 (2.7/7) numbers in close to 2 years - since 2/5/10 and 3/30/12, respectively.

· Qualifying as Friday's No. 1 non-sports telecast this season, "Shark Tank" has now delivered Friday's Top 12 non-sports telecasts of 2013-14 among Adults 18-49 in L+SD.

"Last Man Standing" (8:00-8:31 p.m. - 6.3 million and 1.4/5 in AD18-49):

At 8:00 p.m., ABC's "Last Man Standing" grew its overall audience week to week (+2%) and held even in Adults 18-49, tying 2nd-best rating since its season premiere 4 months ago - since 9/20/13.

"The Neighbors" (8:31-9:00 p.m. - 3.8 million and 0.8/3 in AD18-49):

At 8:30 p.m., "The Neighbors" was up 3% in Total Viewers from the prior week.

"Shark Tank" (9:00-10:01 p.m. - 8.2 million and 2.2/7 in AD18-49):

Shooting up 175% over its lead-in at 9:00 p.m. in Adults 18-49, ABC's "Shark Tank" dominated its hour by 47% over NBC's "Grimm" (2.2/6 vs. 1.5/5). The ABC unscripted series was also the most-watched TV show overall in the hour. Season to date, "Shark Tank" has grown 15% in Adults 18-49 over the same point last year, trending as the series' best-ever season.

"20/20" (10:01-11:00 p.m. - 8.3 million and 1.9/6 in AD18-49): ABC's "20/20" won the 10 o'clock hour for the 3rd consecutive week in Adults 18-49, beating NBC's season finale of "Dracula" by 90% (1.9/6 vs. 1.0/3). The ABC newsmagazine also ranked No. 1 in The Hour with Adults 25-54 for the 2nd straight week. "20/20" featured David Muir's report on a teacher who fell in love with a 15-year old student, as well as the return of Elizabeth Vargas after completing rehabilitation for alcohol. ABC's "20/20" once again stood as the top-rated newsmagazine of the night, outdrawing NBC's "Dateline" by 1.0 million viewers (8.3 million vs. 7.3 million) and leading by double-digits in Adults 18-49 (+36% - 1.9/6 vs. 1.4/4) and Adults 25-54 (+35% - 2.7/7 vs. 2.0/6). In fact, it was the top Friday night news program this season.

· Growing for the 2nd year in a row, "20/20" is up 19% in Total Viewers season to date and tracking to deliver its most-watched season in 4 years - since the 2009-10 season.

Sunday

"America's Funniest Home Videos" (7:00-8:00 p.m. - 7.0 million and 1.5/4 in AD18-49):

In the 7 o'clock hour, ABC's "America's Funniest Home Videos" drew its biggest audience in 7 weeks (since 12/8/13) and its 3rd-largest this season.

"The Bachelor: Sean and Catherine's Wedding" (8:00-10:01 p.m. - 6.2 million and 1.5/4 in AD18-49): Opposite big competition from CBS' "Grammy Awards" and NBC's 2014 NFL Pro Bowl from 8:00-10:00 p.m., ABC's "The Bachelor: Sean and Catherine's Wedding" improved its time period week to week by 32% in Total Viewers (6.2 million vs. 4.7 million) and by 36% in Adults 18-49 (1.5/4 vs. 1.1/3). During its 2-hour broadcast, "The Bachelor" special took second to the "Grammys" in Women 18-34.

· Despite facing the "Grammy Awards," "The Bachelor: Sean and Catherine's Wedding" was up by 55% in Total Viewers and by 50% in Adults 18-49 over "The Bachelorette: Ashley and J.P.'s Wedding" a year-ago December (4.0 million and 1.0/3 on 12/16/12).

WEEK NO. 18: ADULTS 18-49 TOTAL VIEWERS
No.1 CBS 2.7 No.1 CBS 11,280,000
No.2 FOX 2.0 No.2 FOX 6,120,000
No.3 NBC 1.7 No.3 NBC 5,950,000
No.4 ABC 1.4 No.4 ABC 5,440,000
No.5 CW 0.7 No.5 CW 1,680,000

Source: The Nielsen Company, National, Live+ Same Day Program Ratings for week of 01/20/14.



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