2016 HONDA NHL ALL-STAR GAME Scores Big Ratings on NBCSN
By: Tyler Peterson Feb. 01, 2016
Fueled by a new 3-on-3 tournament format and a two-goal performance by Pacific Division captain and All-Star Game MVP John Scott, the 2016 NHL ALL-STAR GAME on NBCSN was the most-watched and highest-rated All-Star Game in the network's history, averaging 1.595 million viewers and a 0.90 household rating, according to Fast National data from The Nielsen Company.
Viewership of this year's NHL ALL-STAR GAME (5:03-8:27 p.m. ET) from Bridgestone Arena in Nashville, Tenn., was up 34% vs. 2015 (1.194 million). This year's viewership peaked in the 6:30-6:45 p.m. ET quarter hour, as 1.89 million viewers watched John Scott score a pair of goals in the Pacific Division's 9-6 win against the Central Division.
The Pacific Division went on to win the All-Star Game with a 1-0 victory in the championship round over the Atlantic Division, which defeated the Metropolitan Division 4-3 in the tournament's first game. This year marked the introduction of the 3-on-3 tournament format to the All-Star Game, inspired by the NHL's new 3-on-3 overtime format, which began this season.
Following are the Top 10 markets for the 2016 NHL All-Star Game:
| Market | Rating |
| 1. Buffalo | 3.7 |
| 1. Pittsburgh | 3.7 |
| 3. Chicago | 3.3 |
| 4. St. Louis | 2.9 |
| 4. Detroit | 2.9 |
| 6. Providence | 2.8 |
| 7. Minneapolis-St. Paul | 2.6 |
| 8. Boston | 2.2 |
| 9. Los Angeles | 1.6 |
| 9. Philadelphia | 1.6 |
| 9. West Palm Beach | 1.6 |
ALL-STAR GAME POSTS TRIPLE-DIGIT GAINS VS. 2015 ACROSS ALL METRICS ON NBC SPORTS LIVE EXTRA
The 2016 NHL ALL-STAR GAME produced triple-digit gains across NBC Sports Live Extra, NBC Sports Group's live streaming product for desktops, mobile devices, tablets and connected TVs. Viewers consumed 5.7 million minutes, up 235% vs. 2015 (1.7 million), and the event reached 73,600 unique users, up 130% vs. 2015 (32,000).
NHL REGULAR SEASON ON NBCSN IS MOST-WATCHED TO DATE
NBCSN is scoring its most-watched NHL regular season ever. Through the All-Star Game (50 games), the network is averaging 347,000 viewers for a 3% increase over last year at the same point in the season (336,000; 41 telecasts). NBCSN's Wednesday Night Rivalry franchise is generating 554,000 viewers per game (14 games), up 2% through the same date last year (13 telecasts; 543,000).
NBCSN continues its regular-season coverage tomorrow at 7:30 p.m. ET with a matchup of division leaders, when Jaromir Jagr and the Florida Panthers visit Evgeny Kuznetsov and the Washington Capitals. This week's Wednesday Night Rivalry showdown features a 2015 Stanley Cup Playoff rematch, asDylan Larkin and the Detroit Red Wings visit Steven Stamkos and the Tampa Bay Lightning at 8 p.m. ET
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