ZHU Premieres 'Working For It' Animated Video as Part of Genesis Series

Today ZHU premiered the official video for his highly talked about Skrillex collaboration; "Working For It.' The animated video was created by the talented Birdy Ben and is a composite of animated shorts that were sent to fans via GenerationWHY.com across 6 successive weeks of music releases. "Working For It" premiered today via The FADER Magazine. Check out the video!

"Working For It" is part of ZHU's critically acclaimed Genesis Series and is the last piece of his wildly popular and critically acclaimed body of work that features a stellar cast of collaborators including AlunaGeorge, Bone Thugs-N-Harmony, Daniel Johns, A-Trak, Gallant and many more. Last week, the elusive artist sent a note direct to his fans explaining his inspiration behind the Genesis Series. Read his message here.

The Genesis Series is available now as a complete bundle to download and stream worldwide, and is spearheaded by ZHU's official single "Automatic" featuring AlunaGeorge, which has achieved Top 10 airplay at Dance radio and over 12 million streams to date. The Genesis Series has garnered more than 22 million combined streams and video plays in six weeks.

The Genesis Series has received critical praise and support from the likes of Rolling Stone Magazine, Pitchfork, The FADER, COMPLEX Magazine, Consequence of Sound, Noisey, SPIN Magazine, Zane Lowe's Beats1, Radio 1's Annie Mac and Pete Tong, KCRW's Jason Bentley and many, many more internationally recognized tastemakers and publications from around the world. With the premiere of his brand new video for "Working For It," Grammy Award nominee ZHU continues to recruit new and excite all of his fans across the globe, with his unique blend of worldly influenced tracks.

In other news, on Wednesday, November 11th, ZHU will also be opening up a unique, one-of-a-kind pop-up store in Los Angeles to debut his very own NIGHTDAY clothing line.

This high-end, limited edition collection features 100% cotton unisex, short sleeved Tee's, each with a blind stitch hem and unique soft hand water based prints, designed by ZHU. The Black/White Textured Crewneck Sweaters feature classic raglan sleeves, each with a unique NIGHTDAY woven label sewn on the left exterior. The limited edition Classic NIGHTDAY Bomber Jacket with a paint stroke graphic print on the back, features nappa leather welt pockets, a leather lapel and inside neck facing designs. Accessories include: Black/White NIGHTDAY Embossed Beanie and Buffalo Black Leather Cuff Bracelet.

ZHU's brand new NIGHTDAY Collection will be will be open to the public from 7PM til 10PM on Wednesday November, 11th and available exclusively to attendees of the pop-up store for one night only.

The collection will then be available worldwide online at nightdaycollection.com from November 16th.

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