Black Markets Matter is an unapologetic look into the realities facing Humboldt County, California, the birthplace of American weed culture. When Prop 64 passed in 2016, life was turned upside down for the growers and family farms in the infamous Emerald Triangle. The local economy took a brutal hit. Deep pocketed newcomers, some with no background in the weed world, caused wages to plummet. Trimmers and other workers saw their pay cut in half. Restaurants and other small, locally owned businesses that had thrived for decades were forced to close. Families sold their homes and other belongings to afford the expensive application process. As the rest of California celebrated legalization and the corporate vultures circled, Humboldt County's own UnderRated and Garth Culti Vader gathered their thoughts and experiences and wrote a no holds barred banger of a rebuttal to the grim reality of the new legal cannabis frontier. Unlike any other release, Black Markets Matter takes listeners beyond the usual celebration of the plant and into the lives of those who put it all on the line to grow and distribute it. It's not all bong rips and munchies, folks. People's freedom, their property, and ability to provide for their families is on the line. Something else to consider is that without the black market, we wouldn't have Cheech and Chong to watch, Cypress Hill, Bob Marley, and Snoop to listen to, or even High Times Magazine. These weed culture icons are also American comedy and music staples and were all made possible by the black market, and that is why this message will ring true not only to anyone who has ever enjoyed smoking weed, but anyone who has enjoyed the entertainment made by people inspired by Humboldt's most notorious cash crop. Black Markets Matter brings it all full circle, and explains in no uncertain terms that this is not what Peter Tosh had in mind when he sang "Legalize It".
On 4/20, underground hip hop and black market weed join forces to spread the truth about the corporate takeover of cannabis.
Black Markets Matter speaks on behalf of Humboldt County, a community that has kept America high for 50 years, so it's really not too much to ask that we listen to what they have to say. More than an album, Black Markets Matter is a movement...and it's growing.
UnderRated and Garth Culti Vader's "Black Markets Matter" is available online at https://fanlink.to/BlackMarketsMatter
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