Tory Lanez's MEMORIES DON'T DIE Debuts At #3 on The Billboard 200

Memories Don't Die, the sophomore album from Grammy-nominated artist Tory Lanez, debuts at #3 on theBillboard 200 this week with 54,000 units earned. Get it here on Mad Love/Interscope Records.

The album is receiving early critical praise:

"For his sophomore album...the hip-hop lothario places love in the backseat in order to obliterate his verses."-Billboard

"Memories Don't Die, is a cathartic insight into the artist's life...Within the album, he manages to experiment with the sound he's become renowned for while maintaining his aesthetic with aplomb. Throughout the sprawling sophomore album, we're treated to some of the best work to-date
by the Toronto rapper."-Hot New Hip Hop

"Memories Don't Die is a true sophomore album in that it feels like a progression...Lanez manages to keep things fresh by always being
open to evolving."-Complex

Memories Don't Die finds Lanez reflecting on his past-ruminating on the death of his mother and exploring how success has changed his life-as well as looking to the future and promising the world to his newborn son. With features from 50 Cent-an homage to the part of his adolescence spent in Jamaica, Queens-Future, Wiz Khalifa,Fabolous, NAV and more, the album highlights Lanez's versatility, as quick to croon a chorus as he is to deliver a rap verse.

The new album features previously released tracks "Real Thing" featuring Future, "Shooters," "Skrt Skrt" and "B.I.D." Memories Don't Die follows Lanez's critically acclaimed debut album I Told You, which reached #4 on theBillboard 200 upon its release with the highest first week sales of a debut urban artist in 2016. The album spawned two #1 hits, the Platinum-certified "Say It" and "LUV," nominated for Best R&B Song at the 59th Grammy Awards.

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