What do you get when you mix up a marketing genius that does video, a studio engineer that writes music, a pianist that had a successful solo career, and a cellist that does pretty much everything? The Piano Guys: a miraculous meeting of "guys" with the same intrinsic purpose -- to make a positive impact in the lives of people all over the world through music videos. The Piano Guys will return to the Fabulous Fox Theatre Thursday, March 10 at 7:30 p.m.
In The Piano Guys there's only one piano player, Jon Schmidt, and one other instrumentalist, Steven Sharp Nelson, on cello. Yet the other two - Paul Anderson, and Al van der Beek - are equally significant members of the group. The Piano Guys' name comes from Anderson's piano store in St. George, Utah, which was called The Piano Guys.
Looking for an alternative to low-yield conventional advertising, Anderson devised a Facebook promotional page and YouTube channel featuring the most famous pianist he could find -- local pianist, Jon Schmidt. A self-described "New Age Classical" player, Schmidt was indeed well-established locally, thanks to eight albums and seven piano books of his song transcriptions. He also performed concerts throughout Utah, one of which featured a young guest artist, Steven Sharp Nelson, who adventurously combined traditional cello playing with percussion effects.
AEG Live & Fox Concerts presents THE PIANO GUYS, live at the Fabulous Fox on Thursday, March 10 at 7:30 p.m.. Tickets: $158, $58, $48, $38. A limited number of VIP packages will also be available. Tickets go on sale Friday, September 25 at 10AM online at metrotix.com, by calling 314-534-1111, or in person at the Fabulous Fox Box Office.
Videos