Sire Signees Sugarmen Shares New Single 'Our Gallows' and Video for 'Push Button Age'
By: Caryn Robbins Sep. 28, 2017
Liverpool-based rock band Sugarmen has spent its past few years travelling the globe, taking its infectiously manic energy and sonic angst everywhere from Seoul to SXSW, all while performing alongside Blur, Paul Weller, and The Who. In the past few months alone, the band has torn through Reading and Leeds festivals, and as the band gets on with its non-stop touring, it has ceaselessly released new music to anticipate debut album Local Freaks, out October 6 via Sire Records. Latest taste "Our Gallows" will be available for purchase tomorrow, and a stream of this spunky, catchy Local Freaks highlight is available below. Also new as of today is a video for single "Push Button Age," which was released in late August as one of six Local Freaks previews to date.
Watch "Push Button Age" video here
Sugarmen is available for interviews and other opportunities around Local Freaks, which is out next Friday, October 6. Please reach out if you are interested in features, album streams, downloads, and reviews, and other coverage. More info on the band is available below; you can also stream previous Local Freaks previews "AC," "Golden One," "Kool Aid," and "Sold."
Sugarmen - Local Freaks bio
It goes without saying that Liverpool has a rich musical history... and not just because of THAT band.
Sugarmen, however, are not just another Liverpool band. Their sound owes as much to New York of the 1970's as is does to Liverpool of 2017. Their musical education has come from a love of New York's post punk movement, Glasgow's Postcard Records and punk bands such as Buzzcocks. BUT they are not a retro band. They mix their influences with a sound that is very much 2017. Edgy, razored guitars fight with a bass player who no one has told his guitar only has 4 strings. All this is driven by drums straight out of 1978.
Maybe it was this love of New York mixed with Liverpool that caught the ear of music industry legend, Seymour Stein, at 2016's Liverpool Sound City. Stein, one of the most respected A&R men of all time having signed Madonna, Talking Heads, The Ramones and many other legendary artists, loved what he heard and immediately signed the band to Sire Records.
The band then spent the next 18 months honing their sound and playing to sellout crowds supporting Blur , The Who, Paul Weller, Sleaford Mods, Hooton Tennis Club and many others. Up next is its new album Local Freaks, which takes inspiration from Lou Reed and the streetwalking storytellers of the '70s to create a panoramic, polyphonic paean to Liverpool dedicated to "the mad, interesting people we've met along the way." The album was recorded at the famous Parr Street Studios with producer Chris Taylor (Everything Everything, Hooton Tennis Club, Bill Ryder-Jones, Circa Waves, Miles Kane).
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