Today, STATS, the worldwide leader in sports data and intelligence, announced a two-year contract to become the official data provider for the BIG3, the professional 3-on-3 basketball league featuring a host of former NBA stars.
STATS will collect in-game data and provide live updates for the 2018 and 2019 BIG3 seasons through its up-to-the-second data feeds, which Northwestern University have validated as the fastest and most accurate in the industry. The BIG3, co-founded by producer, actor and music legend Ice Cube and entertainment executive Jeff Kwatinetz, is entering its second season after successfully debuting the league in 2017.
"STATS is proud to be the official data provider for the BIG3 and we look forward to beginning our new partnership with the unique professional basketball league," said Richard Henderson, Chief Revenue Office at STATS. "BIG3 rosters are littered with former NBA All-Stars, and STATS' unmatched data will help put the league in front of even more fans around the country."
STATS will collect and distribute BIG3 data throughout the 10-week season from June 22-Aug. 24. BIG3 games are played every Friday night, with each of the league's eight teams playing from the same venue. Regular-season games will be played at NBA arenas in Houston, Chicago, Oakland, Detroit, Miami, Toronto, Boston and Atlanta, with the playoffs being held in Dallas, culminating in the championship game at Barclays Center in Brooklyn. Games will be broadcast to a national audience, with six sets of games appearing on FS1 and four showing on FOX. Fans also can stream games through the FOX Sports GO app. Tickets for all 10 cities are on sale, and can be purchased at BIG3.com.
"We look forward to working with STATS during the 2018 BIG3 season," said BIG3 Co-Founder and Co-CEO Jeff Kwatinetz. "The league is built of elite basketball superstars with record-breaking careers, and STATS will produce high-quality data enabling our fans to track those players as they continue to evolve their game and excel in this new professional three-on-three format."
About STATS
STATS is the global leader in sports intelligence, operating at the intersection of sports and technology. The world's most innovative brands, technology companies, leagues and dozens of world championship teams trust STATS to find their winning edge. STATS combines the industry's fastest and most accurate data platform with video analysis, sports content and research, player tracking through STATS SportVU, and a range of customizable digital solutions for brands. The pioneer of live sports data, STATS continues to speed innovation in the industry enhancing both team performance and fan experience. For more information, go to www.stats.com and follow STATS on Twitter @STATSEngage.
ABOUT BIG3: BIG3 (https://big3.com/) is where basketball superstars play. The premier half-court, 3-on-3 basketball league, BIG3 features many of the greatest, most popular and skilled NBA players of all time. Founded by producer, actor and music legend Ice Cube and entertainment executive Jeff Kwatinetz, the BIG3 combines highly competitive, physical, fast basketball and incredible fan experiences. Comprised of eight teams, the league played to huge arena crowds in ten different US cities throughout the 2017 inaugural season.
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