Presenting an exciting new paradigm for direct-to-consumer music sales, SINGLE MUSIC announces its official arrival today after a soft launch this past Spring. The brand-new industry app is exclusively aligned with Shopify to enable and empower artists and labels to directly sell music via their official web sites with instant reporting to Nielsen for official Billboard chart tallying. Watch a trailer for SINGLE MUSIC here and see artist endorsement quotes below.
As a result of this innovation, each artist store can now become a one-stop shop for both physical and digital music, streamlining the respective methods of sale under one roof for the very first time. Additionally, by selling direct to the consumer, artists and labels receive fan demographics for future marketing efforts and release news. Moreover, it remains Nielsen-compliant in regard to official rules for popular "Bundled" package sales (i.e. physical product accompanied by a digital download).
Artists are also able to release and sell music instantly, without the multi-week waiting periods typically required by other platforms. With SINGLE, artists can run their own album presales and sell individual tracks alongside an album or bundle digital with any physical product--all reporting to SoundScan. Thanks to Shopify's social integrations, artists can even sell on Facebook, Instagram, and Pinterest.
Since the Spring, the platform has been building steadily, with over 300 stores installing SINGLE. Furthermore, SINGLE has reported 52,000-plus albums to SoundScan and 31,000 digital albums sold fulfilled.
Among a string of early success stories, SINGLE MUSIC notably stands out as the reporting partner or direct-to-fan digital solution for a total of five number one albums this year. These include the below:
SINGLE MUSIC was created by entrepreneur and musician Tommy Stalknecht, who is CEO of the company which is based in Nashville and operated by a team of five employees. "Having worked on hundreds of websites and stores for artists of varying career success," says Stalknecht, "there has always been one thing that never made much sense--why are artists selling their merch direct, but sending fans elsewhere for music? You've got a perfectly good shop where you control everything-- bring your music home!"
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