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Prelow Unveil Video For BACK WHEN

By: Apr. 26, 2018
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New York City-based Atlantic Records recording duo Prelow have unleased the official video for their song "Back When" - watch HERE.

Widely hailed for their carefree nocturnal narratives and crafty indietronic soundscapes, Prelow are drawing acclaim as an energetic and inventive live act. The duo wrapped 2017 by rocking North America alongside Lostboycrow and DYSN on the popular "Spin The Globe" tour. Their new track arrives just as the duo wrapped their "Spin The Globe Part Two," the second leg of their smash co-headline tour with Lostboycrow.

The video for "Back When" follows the release of of tracks including "Super Cool" and "Good People Do Bad Things," also available now at all DSPs and streaming services. "Good People Do Bad Things" premiered via Ones To Watch with the publication praising the track for its "electro bounce, swaddled in soulful guitar riffs and wavy synths." Prelow kicked off 2018 with the release of "Goes To s," for which the track's companion lyric video premiered at Culture Collide, with the outlet raving, "With a solid footing in hip hop beats and electro pop stylings, (Prelow) feature youthful lyrics with a social commentary on their latest effort. With help from pop songstress Phoebe Ryan and hazy, synth R&B up-and-comer London O'Conner on the co-write, Prelow stay aligned with their signature sound taking a small turn toward indie rock."

Prelow are currently spending most of their time in the studio collaborating with producers Anthony Kilhoffer (Kanye West, Kid Cudi, Travis Scott) and Max Hershenow (Ms Mr., Lostboycrow). With beats rooted in hip-hop bounce, humming and hypnotic guitars, and lyrics that read like lines lifted from a Wes Anderson film, Prelow - a.k.a. New York City-based artists Jesse Aicher & Matt Walsh - have earned worldwide attention and more than 20 million streams via Spotify alone, all before unleashing a full-length debut album. 2017 saw the duo follow up on 2015's breakthough WHY DOES EVERYTHING HAPPEN SO MUCH EP with a number of solid standalone singles, including "Guitar Beat," "I Don't Wanna End The Night," and "Backseat," the latter of which was joined by an official music video that premiered on Blackbook and can be viewed now at Prelow's official YouTube channel.



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