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Pandora Releases 'Artist to Watch: 2018' List

By: Dec. 07, 2017
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Pandora Releases 'Artist to Watch: 2018' List Image

Pandora releases their 'Artist to Watch: 2018' list today, highlighting emerging artists across Latin, Rock, Pop, Indie, EDM, Hip-Hop and Country genres, offering predictions based off data, industry priorities and curation insights on artists expected to dominate music charts in 2018.

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Pandora has selected rising stars across genres you should now in music who have either built a substantial social media fan base or leading a new class of musicians redefining the sound of their perspective genre. The Artist to Watch list continues Pandora's commitment to promote new talent, celebrate music across all genres, and connect artists with new fans through music discovery on the platform.

The Artist to Watch: 2018 selection is split into three individual lists including Country, Latin and General (Hip-Hop/Pop/Indie/R&B/EDM) categories. The 2018 Country Artist to Watch list was released in November featuring artists like Tyler Childers, Devin Dawson and Carly Pearce along with a special mixtape. The Artist to Watch Latin list releases today along with a curated mixtape featuring audio from all selected artists.

Below are quotes from Pandora curators on their selection of the Artist to Watch: 2018 General list:

Justin Boland, Lead Hip-Hop/R&B Curator

"From trendsetters to hit makers, we've been watching these hip hop & R&B artists create a buzz on Pandora. We analyzed street cred, crew love, industry insights, social data and plenty of vibe to pick our faves for 2018. Look out for these artists to make moves in the next year."

Tiana Lewis, Lead Pop Curator

We listened to TONS of artist before we were able to arrive at the 25 artists to watch in 2018. When it comes to Pop, everything is fair game, so really understanding not only where the Pop scene currently is, but where it's headed is key. Using our data along with industry insight, tracking an artist's growth when it comes to live performances along with a few other key factors we were able to select our top 25. Whether you're a fan of Demi Lovato, Calvin Harris or Beyoncé there's something here for you!

Below are the selected Artist to Watch: 2018 General recipients and please check out our blog (CLICK HERE) for more info/photos/commentary on the selection.
H.E.R. R&B
Illenium Electronic
Ella Mai R&B
Lauv Pop
Daniel Caesar R&B
$ki Mask The Slump God Hip-Hop
FKJ Electronic
Sabrina Claudio R&B
Kelela Electro R&B
Petit Biscuit Electronic
Jessie Reyez R&B
SYML Indie
PRETTYMUCH Pop
Baka Not Nice Hip-Hop
Cigarettes After Sex Indie/Pop
Lil Baby Hip-Hop
Phoebe Bridgers Indie
Lil Xan Hip-Hop
Harry Hudson Pop
Greta Van Fleet Rock
wifisfuneral Hip-Hop
Cuco Latin/Indie
Cyhi The Prince Hip-Hop
Jaden Smith Hip-Hop
Morgan Saint Alt-Pop
ABOUT PANDORA Pandora is the world's most powerful music discovery platform - a place where artists find their fans and listeners find music they love. We are driven by a single purpose: unleashing the infinite power of music by connecting artists and fans, whether through earbuds, car speakers, live on stage or anywhere fans want to experience it. Our team of highly trained musicologists analyze hundreds of attributes for each recording which powers our proprietary Music Genome Project®, delivering billions of hours of personalized music tailored to the tastes of each music listener, full of discovery, making artist/fan connections at unprecedented scale. Founded by musicians, Pandora empowers artists with valuable data and tools to help grow their careers and connect with their fans.


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