MTV and Time Warner Cable today announced that "MTV Artists to Watch" singer-songwriters and chart-toppers Iggy Azalea and Sam Smith will headline the 2014 "MTV Video Music Awards" concert to benefit Lifebeat - Music Fights HIV/AIDS, a national nonprofit focused on educating America's youth about HIV/AIDS prevention. The special concert will take place at The Avalon in Los Angeles tonight, August 22 as a lead up to the 2014 "MTV Video Music Awards" that will air live from The Forum in Inglewood, CA on Sunday, August 24 at 9:00 p.m. ET/PT.
MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV's sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online HUB MTV.com is a leading destination for music, news and pop culture. MTV is a unit of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world's leading creators of programming and content across all media platforms. . About Time Warner Cable Time Warner Cable Inc. (NYSE: TWC) is among the largest providers of video, high-speed data and voice services in the United States, connecting 15 million customers to entertainment, information and each other. Time Warner Cable Business Class offers data, video and voice services to businesses of all sizes, cell tower backhaul services to wireless carriers and managed and outsourced information technology solutions and cloud services. Time Warner Cable Media, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions. More information about the services of Time Warner Cable is available atwww.twc.com, www.twcbc.com and www.twcmedia.com. About Lifebeat Lifebeat - Music Fights HIV/AIDS, founded in 1992, is the leading national nonprofit focused on educating America's youth (13-29) about HIV/AIDS prevention. Lifebeat mobilizes the talents and resources of the music industry to deliver HIV/AIDS and STDs awareness messages through broadcast, print, social and digital media, and distributes educational literature and condoms at concert venues, music festivals, clubs and other events. Lifebeat also provides quality of life services and support, such as musical performances, for people living with HIV/AIDS and their families.
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