Ford & Rock Band Foreigner Team for Choir Fundraiser Rock Then Roll 4 UR School

Ford Motor Company announced today its popular high school fundraising program - Drive 4 UR School - will collaborate with the rock band Foreigner to create and host special choir fundraisers in select states. The initiative, Rock Then Roll 4 UR School, will take place in tandem with Foreigner concerts this October.

"We are delighted to partner with such an iconic and influential band like Foreigner to provide support and visibility for high school choir programs," said Tracy Magee, Ford experiential marketing manager. "Rock Then Roll 4 UR School is a unique iteration of our popular Drive 4 UR School and Drive 4 UR Community fundraising programs, and we're hopeful it will inspire local communities to support students and their passion for music."

How it works

In select concert cities, high school choirs will have the opportunity to submit a video clip of their choir performing the classic Foreigner song "I Want to Know What Love Is" for the chance to go on to perform the song on stage with the band at a Foreigner concert. Choir members will also have the opportunity to rehearse for the performance with a Foreigner band member at a local Ford dealership and host a Drive 4 UR School event to raise up to $6,000 for their music program. In addition, Ford will match Foreigner with a $500 donation to the choir.