CMT and Louisiana's own country star Courtney Cole will soon rule the road in the first-ever statewide "Empowering Education" tour. CMT revealed dates for a series of eight free concerts today via Facebook, which officially kick off March 5 in Bossier City, La. The "CMT Empowering Education Tour of Louisiana" is hosted in partnership with local education and nonprofit groups Louisiana Community and Technical Colleges System (LCTCS) and Louisiana Calling. The tour was first announced last fall, and is part of a larger initiative that seeks to bring awareness to educational opportunities and increase the number of work-ready residents in the state.
*NOTE: Select shows for Jena, Jennings and Lacombe are invitation-only and reserved. There will not be an opportunity to reserve tickets for these shows.
The "CMT Empowering Education Tour of Louisiana" serves as an opportunity to build awareness of educational and workforce training opportunities available at the local level, particularly in rural communities. Each of the selected schools submitted a formal application outlining workforce goals specific to their community. Schools were chosen based on demonstrated need and the potential for how this partnership could make a positive impact in their community. Schools not selected for the tour will still receive support as part of the campaign, including customized co-branded marketing and promotional materials for use on radio, TV, online and in print.
According to the Louisiana Workforce Commission, Louisiana has unprecedented demand for skilled workers throughout the state, and these positions often require training or education beyond a high school diploma. Earlier this year, CMT, LCTCS and Louisiana Calling committed to work alongside community and technical colleges in a statewide campaign to connect Louisianans with the many available opportunities for workforce training and education in their own communities.
CMT's Empowering Education community college initiative, the channel's grassroots education campaign, was first announced in 2014 at the Clinton Global Initiative-America meeting. Working in collaboration with the American Association of Community Colleges (AACC), the campaign experienced early success as 10 pilot partner schools hosted local events, bringing star-power and helping put a face on education by highlighting success stories of students. Since 2014, the campaign has worked with 29 colleges in some of the nation's most economically-depressed regions to highlight the importance of earning a degree or certificate.
Tickets for select dates are FREE and available to general public, and can be reserved beginning today via LCTCS.edu. CMT's "Empowering Education" tour is scheduled to hit the following cities:
DATE |
CITY |
VENUE |
3/5/18 |
Bossier City |
Bossier Parish Community College |
3/6/18 |
Winnsboro |
Louisiana Delta Community College-Winnsboro |
3/7/18 |
*Jena |
Jena High School (hosted by Central Louisiana Technical Community College-Rod Brady) |
3/8/18 |
*Jennings |
SOWELA Technical Community College-Morgan Smith Campus |
3/12/18 |
New Roads |
Scott Civic Center (hosted by Baton Rouge Community College-New Roads) |
3/13/18 |
Schriever |
Fletcher Technical Community College |
3/14/18 |
Reserve |
River Parishes Community College-Reserve |
3/15/18 |
*Lacombe |
Northshore Technical Community College-Lacombe |
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