Broadside Announces New Album 'Hotel Bleu'

Alternative pop rock band Broadside is thrilled to announce its highly anticipated new album Hotel Bleu. The news comes with new single and music video “Lucid” featuring Devin Papadol (Honey Revenge). Hotel Bleu is set to be released on November 10th via SharpTone Records. Pre-save / pre-order the album now at https://bfan.link/hotel-bleu.

“Hotel Bleu is the natural progression from our previous records,” the band shares. “We’ve grown as men and as friends. We really focused on the live experience for some of these tracks whereas some might be better heard off alone somewhere. It’s a true record, thorough, the full experience. We are and have always been ready to be someone's next favorite band.”

Latest single “Lucid” [feat. Devin Papadol] layers breathy vocals and neon keys atop a glitchy beat as Oliver flexes his high register on the hook, “Maybe I’ll see you in a lucid dream.”

“It’s about escaping,” he shares. “Maybe you’re getting away from a breakup or thinking of someone who passed. The idea is, ‘The only place I’ll see you is in a lucid dream, because you’re not around’.”

Broadside will be on tour this fall with This Wild Life, Worry Club, and Not My Weekend. Tour Story kicks off on November 1st, with stops in Los Angeles, Portland, Chicago, Pittsburgh, New York, Orlando, and more. Tickets are on sale now and available at www.broadsidemerch.com.

About Broadside 

When you check into a hotel, you immediately step into another mindset. It may not be home, but you can still rest, nonetheless. Without knowing what happened before or what will go down after, you add to the history of each room. In the morning, you leave and essentially return to reality.

Broadside explore this phenomenon on their fourth full-length album, Hotel Bleu [SHARPTONE]. The trio—Oliver Baxxter [vocals], Domenic Reid [guitar], and Patrick Diaz [bass]—architect a thematic vision as expansive and engaging as their seismic and soaring alternative pop hooks. After posting up north of 100 million cumulative streams and building a devout audience, the band deliver their boldest, brightest, and biggest body of work yet.

“On tour, there’s nothing like a hotel,” notes Oliver. “Whether you have the most amazing or worst show of your life, the best part of the evening is getting a good night’s sleep once all of the endorphins run down. In terms of the concept for Hotel Bleu, every room is a different headspace. All of the songs are separate stories in this one place. They’re open for interpretation, but there’s a song for every type of person.”

Broadside have consistently captivated and enraptured audiences since their emergence in 2010. They’ve organically progressed over the course of albums such as Old Bones [2015], Paradise [2017], and Into The Raging Sea [2020]. Of the latter, UPSET proclaimed, “This collection of songs is Broadside laying it all out on the table,” while Hysteria predicted, “Their big break is only around the corner; with their next album sure to cement them as a pop rock headliner to look out for.” It also yielded fan favorites such as “Heavenly,” which generated 13.9 million Spotify streams and counting.

In order to bring Hotel Bleu to life, they collaborated with producers Andrew Wade [A Day To Remember, Neck Deep, Motionless In White] in Florida and Andrew Baylis [Jelly Roll, Sleeping With Sirens] in Nashville.

They initially paved the way for the album with “One Last Time” and “Cruel” [feat. Brian Butcher], piling up millions of streams. Opening up this world further, the single “Bang” [feat. Josh Roberts] glides along on an upbeat bounce powered up by a sunny guitar riff and disarmingly confessional chorus, “Bang bang, the reaper’s at my door, and I don’t want to run anymore.”

“The song has a great energy, and it’s a good time,” he says. “So many people have struggled over the last couple of years. I found myself not wanting to have conversations with anybody, ask for help, or even talk to my mom. So, the feeling is, ‘If depression or the reaper comes back, I’m going to let him kill me’. It’s a pop song in this moody and dark headspace where you’re embracing depression. There’s depth, but it’s catchy, which is what I’m trying to accomplish with the band.”

The album builds towards the tender exhale of the title track. Anchored by airy acoustic guitar, it culminates on a moment of stark honesty as he sighs, “Forever without you is a different shade of blue.”

“I wrote it for my fiancé,” he goes on. “There’s been a song for her on every album. She had been diagnosed with breast cancer and was going through chemo. I was sitting with her every day. It was fing with my head that I had tours coming up. I had already missed one of her appointments because I was on the road. Real life was happening. She had a double mastectomy, and the cancer was removed right before her 29th birthday. The lyrics are about the process of watching her going through this. I just hope the song connects.”

In the end, you might not want to leave Hotel Bleu after you check in.

“I’d like for Broadside to be your favorite band after this record,” he leaves off. “We’re trying to grow into the band we always wanted to be. I feel like we did.”

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