Blossoms Release Self-Directed Video For New Single 'The Keeper'

Blossoms return today with the self-directed video for their latest single, "The Keeper," which debuted last week as Annie Mac's Hottest Record in The World on BBC Radio 1. The video, which serves as a love letter with New York City as the backdrop, was shot on location in the Big Apple on Super 8 film, giving it a hazy, nostalgic feel as the band takes in some of the city's most iconic sights and sounds, including the Washington Square Arch, the Brooklyn Bridge, Statue of Liberty and more.

"Shot and directed by ourselves, The Keeper is fundamentally a celebration of love in a very traditional and sincere sense, and we felt like New York City shot on Super 8 was the perfect place to visually interpret that," the band reveals. "From Bleecker Street to a big pizza pie, we heart NY."

Watch the video for "The Keeper" below!

"The Keeper" is taken from the band's highly anticipated third studio full-length, Foolish Loving Spaces [pre-order HERE], set for release on January 31 2020 [Avenue A/Virgin EMI].

The new song offers fans the first taste of new music from the band since the release of their summer single, "Your Girlfriend," which has racked up over 10 million combined streams worldwide. Watch the James Slater-directed video HERE.
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Foolish Loving Spaces was produced by the band's consistent and talented team of James Skelly and Rich Turvey at Parr Street Studios in Liverpool. Tom Ogden's increasingly direct lyrical range turns album three into a romantic page-turner of light and shade, while its divergent moods are supplied by Myles Kellock's piano and keyboard lines, careering from urgent stabs of TV game show-theme synth to more classic, rolling notes. The record's multi-instrumental color and widescreen sound is provided by pedal steel / lead guitarist Josh Dewhurst, while Joe Donovan on drums and Charlie Salt on bass bring fluidly danceable grooves throughout, complemented on occasion by a wall of gospel harmony.

Speaking about the inspiration for the album, the band explains: "The album is a pure celebration of love in all of its splendid and baffling guises, toying with the so-called sins of lust and forbidden infatuation. It's inspired by a summer spent listening to 'Stop Making Sense', 'The Joshua Tree' & 'Screamadelica'

Earlier this month, the Stockport five-piece returned to North America for a six-date headline run, joined by Dublin band Inhaler as support, making stops in Brooklyn, Toronto, Chicago, San Francisco and Los Angeles. Following a SOLD OUT North American tour back in 2017 -- including critically acclaimed appearances at Coachella Festival in California and Lollapalooza in Chicago - Blossoms have gone on to amass almost a quarter-of-a-billion combined global streams, with North America being their second biggest market in the world.

Since forming in 2013, Blossoms have enjoyed widespread success and acclaim. Their 2016 debut full length topped the album charts for two consecutive weeks and went on to earn the band BRIT Award and Mercury Prize nominations, while 2018's Cool Like You charted at number 4 in the UK album chart, spawning anthemic singles such as I Can't Stand It, There's A Reason Why (I Never Returned Your Calls) and How Long Will This Last?

In other news, Blossoms launched their 'Blossoms Pubcast' this year. The podcast, which has topped the iTunes podcast charts, is based at The Blossoms in Stockport - the pub that gave the band their name. [Listen on Apple and Spotify).

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