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Australian Pop Artist Bobi Andonov Drops New Single FAITHFUL

By: Apr. 27, 2018
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Australian Pop Artist Bobi Andonov Drops New Single FAITHFUL  Image

With two smolderingly soulful singles already in the bag, up-and-coming Australian alt-pop artist BOBI ANDONOV returns today with "Faithful," yet another stunning example of his artistry and his ability to infuse passionate fire into every lyric and note. Flawlessly produced by Nick Pingree, "Faithful" -- described as the "new dark and sexy anthem for the summer" by L'Officiel Magazine -- sets the bar even higher. Listen to it HERE.

Accompanying the new song is a brand new video for "Faithful." Directed by frequent visual collaborator, Ellis Bahl ("Apartment," "Smoke") the video features BOBI bathed in blue, purple and pink light, sensually rocking, his body emanating sexuality and confidence. Watch the electrically charged video for "Faithful" HERE.

Talking about the inspiration behind the sensual new song, BOBI explains, "It was really interesting the way "Faithful" came together. I didn't have any concrete lyric ideas walking into the session, but as the production was progressing into this dark and moody vibe, I knew I wanted to write about something just as intense. I wanted to capture the internal struggle between being in love and losing out to lust. With the video, we wanted to keep it simple and create something that would complement the song instead of doing something overly complicated that would draw you away from the meaning."

Following the releases of debut single "Apartment," and its follow up "Smoke," "Faithful" solidifies BOBI ANDONOV's place as an artist to watch in 2018. Equal parts soulful and soul-crushing, "Apartment" earned widespread praise from the likes of NYLON, who hailed the song as a "no-holds-barred bedroom anthem" and Billboard who called the song a "raunchy soul-shaker," gushing over BOBI's "powerhouse vocals and delicate falsetto. Watch the Ellis Bahl-directed official video for "Apartment" HERE.

In contrast to your typical pop singer's sleek persona, BOBI's is, rather mesmerizingly, obscured. "I found my identity through music I listened to," he explains. Growing up in Melbourne (but now living in Los Angeles), the now 23 year-year-old gravitated towards artists such as Prince, INXS' Michael Hutchence, George Michael and Terence Trent D'Arby, with deep understandings of how sexuality impacts those around them. "They all had charisma. You couldn't help but look at them," he says. "Musically, they were all so fing sexy. None of these guys were scared to play with masculinity." He'll gamely attribute his omnipresent falsetto-which brings songs like "Apartment" to ecstatic heights-to Prince. "The way he makes his songs so poetic when he's talking about sex," he says, admiringly, "is just amazing."

Where the sensual swagger comes from his musical touchpoints, most of the darkness comes from the mood BOBI ANDONOV sets before songwriting. "I write a lot while watching movies," he says, (Bernardo Bertolucci's bohemian, erotic The Dreamers was a big inspiration.) He notes that with "Apartment," the powerful lead off track written by BOBI and co-produced by Dylan Bauld, "It started with an idea of an intensely vocally driven song. Dylan and I just got each other instantly. He amplified the idea with dark, minimal, sexy sounds and with 'Faithful," the theme is that you shouldn't really get involved with me," he says, laughing.

With more new music on the way, there's no doubt that BOBI ANDONOV is a name you are going to be hearing a lot in the future. Stay tuned....



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