Pirate's Booty' Gets on Board with International Talk Like a Pirate Day

PARSIPPANY, N.J., Sept. 17, 2015 /PRNewswire/ Pirate Brands is pleased to remind fans that on International Talk Like a Pirate Day, oras parents may know itSeptember 19, kids can celebrate by embracing all things pirate. In honor of all the swashbuckling joy to be had, Pirate'sBooty is partnering with Billy Bones, a.k.a. David Engel, founder of Pirate School!, a popular kids' show nationwide, to provide fun activities for kids and parents alike to enjoy this Talk Like a Pirate Day.

From greeting everyone they see with "Ahoy, matey!" to dressing in costume to crunching on a bag of Pirate'sBooty Aged White Cheddar packed in their lunch, Talk Like a Pirate Day provides kids with the opportunity to stretch their imaginations and enjoy the puffed rice and corn snack, which is made with real aged white cheddar and no artificial colors, flavors or preservatives, making it a great option for little buccaneers.

"In the 18 years I've been doing Pirate School!, it's been very clear that kids just can't get enough of the seafaring buccaneers, and Pirate's Booty is the ideal snack option to keep little pirates feeling energized and playful," said Engel. "As I've emphasized positive messages of self-esteem boosting and social skill building that can be promoted through a pirate personaI know that Talk Like a Pirate Day is the perfect time to encourage youngsters to act like good pirates and snack accordingly, too."

"Talk Like a Pirate Day is our favorite holiday at Pirate Brands," said Michael Sands, Executive Vice President of Snacks at Pirate Brands. "The pirate craze is going strongand we recognize that it's really great for kids to be able to connect with that sense of adventure and fun that we embrace with the Pirate's Booty brand. Kids do it naturally, of course, but we are always happy to help them celebrate the day with fun games and great-tasting, better-for-you snacks."

Pirate's Booty has created a website for the day to help parents and kids celebrate together, complete with downloadable games, a glossary of pirate terms and kid-friendly recipes. Visit http://www.piratebrands.com/talklikeapirate to engage with Pirate Brands and celebrate like a professional pirate.

For more information about Pirate's Booty and our store locator, please visit www.piratebrands.com.

Pirate Brands
Pirate Brands has been creating deliciously baked snack treasures since 1987. PirateBrands was founded on the belief that you shouldn't have to "snackrifice" taste and fun for products made with goodness. PirateBrands' snacks, which include Pirate's Booty, Smart Puffs and OriginalTings, are free from fryers and ingredients you can't pronounce, Arrrrrr. For more information, please visit www.piratebrands.com.

About B&GFoods
B&GFoods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute a diversified portfolio of high-quality, branded shelf-stable foods across the United States, Canada and Puerto Rico. Based in Parsippany, New Jersey, B&GFoods' products are marketed under many recognized brands, including Ac'cent, B&G, B&M, Baker'sJoy, Bear Creek Country Kitchens, Brer Rabbit, Canoleo, Cary's, CreamofRice, CreamofWheat, Devonsheer, Don Pepino, Emeril's, Grandma'sMolasses, JJFlats, JoanofArc, LasPalmas, MacDonald's, MapleGroveFarms, Molly McButter, Mrs.Dash, NewYorkFlatbreads, NewYork Style, OldLondon, OriginalTings, Ortega, Pirate's Booty, Polaner, Red Devil, Regina, RicklandOrchards, Sason, Sclafani, SmartPuffs, SpringTree, Sugar Twin, Trappey's, TrueNorth, Underwood, VermontMaid and Wright's. B&GFoods also sells and distributes StaticGuard, a household product brand. For more information, please visit www.bgfoods.com.

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