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THE BAREFOOT SPIRIT is a New York Times National Bestseller

By: Jun. 04, 2013
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AS THE NEW YORK TIMES #2 BUSINESS PAPERBACK FOR JUNE THE BAREFOOT SPIRIT IS THE PERFECT BUSINESS BOOK BEACH READTHIS SUMMER

The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand, the national bestselling book by Barefoot Wine founders Michael Houlihan and Bonnie Harvey will debut at #2 on the New York Times paperback Business Book list for June and # 6 on the Advice, How-To and Miscellaneous list for June 9, 2013

With the #1 Bestseller on Amazon and Barnes & Noble, and in the top 100 on USA Today, The Barefoot Spirit has become one of the most popular books heading into the summer season. An inspirational guidebook for anyone in business and a great read for everyone who loves a rags-to-riches story, The Barefoot Spirit is filled with encouragement, inspiration, and empowerment.

Michael Houlihan and Bonnie Harvey have also made numerous national media appearances in support of The Barefoot Spirit which has earned high critical praise including:

"Fun beach reading for small business inspiration. The Barefoot Spirit is an entertaining rags-to-riches story of American entrepreneurship." (Yahoo!)

"Michael Houlihan and Bonnie Harvey's lack of familiarity with the wine business was an asset. Because they didn't have preconceived notions about the business and because they were creative and resourceful, they were ultimately successful." (Wine Business Monthly)

"Great read, great book. This story is beyond wine and the love of wine, it's about starting a business." (Fran Tarkenton, Hall of Fame NFL Quarterback, Entrepreneur, & Sirius XM Radio Host of The Fran Tarkenton Show)

"This is a warm, wonderful, inspiring book that entertains and motivates at the same time." Brian Tracy, bestselling author of more than fifty books including Eat That Frog!)

Michael Houlihan and Bonnie Harvey started Barefoot Wines in the laundry room of a rented farmhouse. They had no money, no industry experience, and no clue what they were doing. As a result, they broke all the rules and ended up creating the #1 wine brand in America.

Through innovative ideas, universal business principles, lots of hard work, and a million and one questions, they created a nationwide bestselling brand that went on to win many awards. They even transformed an entire industry from stuffy and intimidating to fun, casual, and socially aware.

Houlihan and Harvey tell the story of how they turned liabilities into assets, constantly took inventory of their resources, and succeeded against all odds. Starting with virtually no money and no wine industry experience, they employed groundbreaking ideas to overcome obstacles and create new markets.

The Barefoot Spirit chronicles the unlikely events that launched Barefoot Wines and lays out the cornerstone business and lifestyle philosophies that made it, ultimately, an enduring success. America's economic strength has always been reliant on entrepreneurship. Today, it's more
critical than ever. The unconventional path taken by Houlihan and Harvey, especially their pioneering work in "worthy cause marketing" (partnering with non-profit organizations to spread the word about your products and services) will enlighten and inspire readers to find their own creativity
and determination to start something and bring it to life.

Skillfully co-written by award-winning journalist, Rick Kushman, The Barefoot Spirit is not a dry business text. The lessons are cheerfully woven into a twenty-year business adventure story that's inspiring, amazing, and entertaining. It's a case study, an idea book, an uncommon peek behind the curtain of the wine business, and a snapshot of the American spirit.

See more at http://www.barefootwinefounders.com/

Media Contact: Rob Nissen Nissen PR, 973-410-1234, rob@nissenpr.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Barefoot Wine



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