Super Bowl Champion, Author and Literacy Crusader Malcolm Mitchell Announces READBowl National Reading Competition for Schools

ATLANTA, Nov. 1, 2018 /PRNewswire/ Read with Malcolm, the youth literacy initiative of NFL Super Bowl Champion and author Malcolm Mitchell and his nonprofit, Share the Magic Foundation, have announced READBowl 2019 - a free national reading competition for Pre-K through 8th grade classrooms. READBowl, dubbed "The National Championship of Reading," provides teachers with a platform to motivate and help students meet or exceed grade-level reading milestones. READBowl kicks off on Monday, January 7, the same day as the College Football National Championship game, and runs through Friday, February 1. Mitchell will announce the READBowl grand prize winners on Super Bowl Sunday, February 3. Teachers may register for free at https://www.readwithmalcolm.com/readbowl/

"Having played in some big games before, I know there is no bigger game with more on the line and more rewards than reading," said Mitchell. I want every student to achieve their dreams, and to do that, they have to read. My hope is that READBowl encourages kids to get in the game of reading. I will be rooting for all of you. It's Game Time!"

READBowl, now in its second year, offers a big-game atmosphere and connection to Malcolm Mitchell, with a goal to inspire students through a friendly classroom-based reading competition. While Mitchell struggled to read as a child, athletics provided him a path to higher education. He became one of the top wide receivers in the University of Georgia's history. In 2016, he was drafted by the New England Patriots; and during his rookie year, he played a crucial role in the Patriot's historic overtime comeback win in Super Bowl 51. In addition to success on the field, Mitchell is the author of "The Magician's Hat" and is now working on his second children's book with Scholastic Publishing.

Mitchell founded Share the Magic Foundation in 2016 to inspire students to read through book ownership. The Foundation's Read with Malcolm literacy initiatives include in-school and afterschool programs, and national reading challenges like READBowl. Working directly with schools and organizations to inspire positive attitudes toward reading, especially among below grade-level readers, Read with Malcolm initiatives have already reached more than 55,000 young readers nationally since 2016.

For more information and to register for READBowl, visit https://www.readwithmalcolm.com/readbowl/ / readbowl@readwithmalcolm.com.

Media Contact: John Zoccola / john@readwithmalcolm.com