Stop Chasing Perfection and Step Into Your Full Leadership Potential

MINNEAPOLIS, Oct. 27, 2017 /PRNewswire-iReach/ Confidence is a must for leaders in business, yet many entrepreneurs and business leaders experience crippling self-doubt that prevents them from achieving their true potential as leaders. In her new book, Chasing Perfection- Shatter the Illusion; Minimize Self-Doubt & Maximize Success, business coach and CEO Sue Hawkes shows leaders how to unleash their maximum potential by conquering self-doubt.

Self-doubt can manifest as addiction to perfection and as "imposter syndrome," the feeling a person has that he or she does not deserve their accolades and will be found out as a fraud.

"Most of the leaders I know, myself included, project a competent, confident exterior to the world," says Hawkes. "Yet beneath that calm public exterior lurks the fear of being found out as a fraud: What if they discover I'm not who I'm pretending to be? Or I don't really know what I'm doing. I'm just making it up as I go along. How many of us go through our lives and careers feeling like we're faking it and might get caught? The better questions are: when does it begin and what can you do about it?"

Hawkes answers these questions and shares her insight on developing a leadership style based on intuition, self-discipline, and excellence. As a CEO and seasoned entrepreneur with over 25 years of business experience, she understands what it takes for leaders to fearlessly blaze a trail in today's business world and lead without apologizing. She also focuses on remedying communication between generations with contributing author Alexandra Stieglbauer.

Chasing Perfection is geared toward all current and aspiring entrepreneurs and leaders who are challenged with self-doubt and perfectionism. It also speaks directly to female business leaders, who face different challenges from their male counterparts, offering perspectives on the myth of work-life balance, the importance of self-care, and how to find the inner strength to get through unexpected tough times.

"Leaders must learn to manage pressure, and for women 'backward and in heels' is the reality we accept. How you reframe that is what matters," says Hawkes. "Success is looking at a challenging situation and asking yourself who you need to become to succeed. If it's a compelling enough outcome, who you become in the process of succeeding is the real win."

Chasing Perfection is available at Amazon.com and other retailers on October 27 th.

Sue Hawkes helps CEOs and their leadership teams succeed. She is the CEO of YESS! and has designed and delivered dynamic, transformational programs for tens of thousands of people globally. She is a bestselling author, award-winning leader, Certified EOS Implementer, Certified Business Coach, WPO Chapter Chair, internationally recognized seminar leader, and keynote speaker with over twenty-five years of business experience. Her passion is to help people design and live successful, fulfilling lives through healthy leadership, communication, discipline, and teamwork.

Alexandra Stieglbauer is the business and communications manager at YESS! She is the ambitious and enthusiastic first point of contact for clients and inquiries. She manages the company blog, newsletter, social media and works with three chapters of the Women Presidents' Organization. Alexandra enjoys great coffee, a good book, writing and connecting people in the relationship-driven world of small business. Her writing has appeared in Reflections and Ivory Tower literary magazines, among others.

Media Contact: Ali Stieglbauer, YESS!, 612-718-1699, ali@sayyess.com

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