NEW YORK, May 21, 2014 /PRNewswire/
WHEN: |
Thursday, May 22 nd, 11 AM- 1 PM |
WHO: |
Iron Man: from Marvel |
John Osborn: President & CEO, BBDO NY & President of the Board for the PoliceAthletic League |
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JD Michaels: SVP, Director of Tactile Production and Creative Engineering, BBDO NY |
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Bill Rosemann: Creative Director, Marvel Custom Solutions |
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WHAT: |
Join us for this interactive session, where Police Athletic League kids will learn about diversity first hand, with the help of the world famous Armored Avenger Iron Manlive and in person. |
Timed to coincide with Marvel's 75 th anniversary, Heroes Welcome, starring The Avengers and the young hero named Nova, tells the story of what can happen when people of different backgrounds, talents and abilities come together and champion one another. The comic book, written by Eisner Award-winner Brian Michael Bendis and illustrated by fan favorite artist Mark Brooks, was created by Marvel Custom Solutions with ad agency BBDO NY and their Diversity Council. |
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This event is the first in an initiative to distribute the comic book to children throughout all five boroughs of NYC. |
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WHERE: |
Police Athletic League Harlem Center |
441 Manhattan Avenue at corner of 119th street |
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New York, NY 10026 |
About Marvel:
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visitwww.marvel.com MARVEL
About BBDO:
BBDO's mantra is "The Work. The Work. The Work." Every day, BBDO people in 289 offices in 81 countries work day by day, job by job and client by client to create and deliver the world's most compelling commercial content. For eight years in a row, BBDO has been named the most creative agency network in the world in The Gunn Report. In addition, BBDO has been chosen Agency of the Year multiple times by each of the leading industry trade publications. BBDO (www.bbdo.com) is part of Omnicom Group Inc. (NYSE-OMC)
About Police Athletic League
New York City's Police Athletic League is the first and finest civilian-run PAL in the country. Founded in 1914, PAL has served the city's young people for 100 years. PAL provides recreational, educational, cultural and social activities to 40,000 boys and girls annually. It is also the city's largest, independent, nonprofit youth organization. For more information, please visit www.palnyc.org.
Photo - http://photos.prnewswire.com/prnh/20140520/89699
SOURCE BBDO New York
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