A new book aimed at helping new and experienced podcasters make the most of – and get the most out of – their podcast productions, has just been released on Amazon and Smashwords. "The Book On Podcasting: An Insider's Guide To Recording Success" is available in paperback, and the Kindle e-book download is compatible with most devices. An audiobook version is coming soon.
Author Alexander Laurin, a certified professional life coach, certified podcaster's coach and International Coaching Federation member, is a podcaster who also runs a coaching business that guides other podcasters along their journey of goal achievement and life enhancement. He decided to write the book so his often hard-earned experience can help others who currently produce podcasts, or want to begin podcasting. "The Book On Podcasting: An Insider's Guide To Recording Success" offers insights into the podcasting industry, opportunities to quickly achieve credibly and authority, tips on how to use a podcast for a business, discusses various possible monetization models, and shares many of the insights that come from podcasting with positive intention.
Podcasting is a booming industry. New research shows that 112 million Americans over the age of 12 have listened to a podcast at some point, up 40 percent from 2016 figures. In 2017, 67 million people – or 24 percent of Americans - reported listening to a podcast at least monthly, up 14 percent in one year. The rapid growth of the medium offers opportunities for people in all walks of life, and Laurin – host of "The Podcaster's Happy Life," "Micro Podcast Improv," and "The Global Podcast Weekly News" – says his goal with The Book On Podcasting: An Insider's Guide To Recording Success is to convey the knowledge he gained through trial-and-error to help others avoid making the same mistakes he made early on. Podcasting can be a transformative life experience, he said, but learning how to create a successful podcast can be a rewarding endeavor.
"I wrote this book because I discovered that when I began my podcasting journey, my life changed drastically for the better – so many new things were happening to me and the podcast was my companion during this time. I learned that the podcast is so versatile that it can change lives in many different ways, and I felt that I needed to share this message with the world," Laurin explained. "I think people podcast for fun, but a large segment of people want to podcast for money. Money seems to have become the pinnacle of success. I used to think money meant success, too, but even after I made a lot of money during my career, I realized that my life still felt empty. You can earn money and you can lose money, but ultimately success is a state of happiness to hold onto, each and every day."
Although his podcasting journey began as a marketing tool to promote his business, the experience was so transformative that Laurin left his old career and became a life coach focused on working exclusively with other podcasters.
"I began a podcast to compliment my business. I realized quickly that I had be honest with my podcast and be honest with myself: I did not enjoy my work. I continued the work because it paid well, but podcasting on my industry did not work. I quickly realized that I could only podcast on what mattered most to me: being a happy person. I stopped my 'business podcast,' or rather transformed it, and I began to focus on happiness and helping other people, creating content related to life coaching, and helping others get unstuck," he said. "I discovered that creating a podcast focused on positive messaging and happiness ultimately created more positivity for me. You can't escape disasters here and there, but if you focus on living a positive, happy life, that is what you will begin to achieve. Not only did I learn that, but also that I could create a legacy in the process, reinvent myself, and create new relationships with people all over the world. I could gain authority, and have enormous amounts of fun. I discovered podcasting to be one of the greatest tools to help any individual achieve happiness. I decided to write the book to show my proof of this, and plant the seeds for other people to learn that they, too, can have the life that they desire and deserve."
The book's content includes sections dedicated to the formula for creating a successful podcast, determining one's messaging, how – and whether – to make podcasting into a business, how to use podcasting to promote an existing business, setting and achieving goals, podcasting as an art form, and much more.
The Book On Podcasting: An Insider's Guide To Recording Success, is now available on Amazon and Smashwords. The Kindle e-book compatible with Windows and Apple computers and Android and Apple smartphones and tablets, is available on Amazon. For more information on the author and the book, visit www.podcasterscoach.com.
Links:
Amazon: https://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=The+Book+On+Podcasting+Alexander+Laurin
Kindle Version: https://www.amazon.com/Book-Podcasting-Insiders-Recording-Success-ebook/dp/B079P8DRTJ/ref=sr_1_1_twi_kin_1?ie=UTF8&qid=1518335362&sr=8-1&keywords=The+Book+On+Podcasting+Alexander+Laurin
Smashwords: https://www.smashwords.com/books/view/786894
The Podcaseter's Happy Life:
iTunes: https://itunes.apple.com/us/podcast/the-podcasters-life-w-the-podcasters-coach/id1264127262?mt=2
Spreaker: https://www.spreaker.com/show/the-podcasters-life
Micro Podcast Improv (iTunes): https://itunes.apple.com/us/podcast/micro-podcast-improv/id1302796958?mt=2
The Global Podcast Weekly News Speaker: https://www.spreaker.com/show/2831375
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