Dr. Seuss Launches Nationwide 'Kid, You'll Move Mountains' Contest

NEW YORK, March 2, 2015 /PRNewswire/ Today, on Dr. Seuss's birthday and in celebration of the 25th anniversary of the last book of his career, Oh, the Places You'll Go!, Dr. Seuss Enterprises is launching "Kid, You'll Move Mountains," a nationwide search for children ages 5 to 18 who excel in the areas of STEAMScience, Technology, Engineering, Arts and Math. Curiosity and ingenuity are at the center of STEAM learning. Throughout his extraordinary career, Dr. Seuss inspired his young readers to ask questions and use their imaginations.

In keeping with the empowering message of Oh, the Places You'll Go!, which encourages kids to find the success that lies within all of us, "Kid, You'll Move Mountains" recognizes and celebrates children nationwide who are living its message.

The contest opens today, March 2 nd, Dr. Seuss's birthday, and nominations will be accepted through March 29th. Public voting and judging of essay entries will take place in April, and the winner will be announced in May.

The full rules are contest details are available at www.kidsmovingmountains.com.

The Grand Prize winner will receive a $10,000 Scholarship Grant, a ride on the Goodyear Blimp, and a Universal Orlando Resort theme park vacation with airfare provided by JetBlue Airways. Four finalists will each receive $5,000 Scholarships. Prizing has been donated by Dr. Seuss Enterprises, Random House Children's Books, The Goodyear Tire & Rubber Company, Universal Orlando Resort, JetBlue Airways and the National Education Association.

A panel of judges will select the winners, including Susan Brandt, President, Licensing and Marketing of Dr. Seuss Enterprises; a representative from the National Education Association; David A. Winslow, Senior Vice President, Technical Services, Universal Orlando Resort; Bob Chase from The Chase Group; and Bart Roberts, Vice President of Flight Operations at JetBlue Airways.

"Dr. Seuss has been inspiring generations upon generations of curious kids," says Brandt. "What better way to celebrate the twenty-five years of Oh, the Places You'll Go!, one of his most impactful books, than to commend the dedication, gumption, and creative spirit of the future leaders of tomorrow."

Upon its publication in 1990, Oh, the Places You'll Go! was an immediate success, embraced enthusiastically for its wonderfully wise outlook on life and for encouraging the potential that lies within us all. This remarkable book has since sold over 10 million copies and become the quintessential gift for graduates of all agesfrom preschool to high school to college and beyond. In Oh, the Places You'll Go!, Dr. Seuss stated his philosophy on life more completely than ever before. Dr. Seuss died in 1991, just one year after the book's publication, leaving a legacy with generations of readers that continues to inspire today.

To celebrate this milestone, the Random House Books for Young Readers imprint of Random House Children's Books has released a special 25 th Anniversary Edition of Oh, the Places You'll Go! (on sale January 22, 2015 / 9780679805274) and will publish the Oh, the Places I've Been Journal on March 24, 2015 (9780553521894).

About Dr. Seuss
Theodor "Seuss" Geisel is quite simply one of the most beloved children's book authors of all time. His long list of awards includes Caldecott Honors for McElligot's Pool, If I Ran the Zoo, and Bartholomew and the Oobleck, the Pulitzer Prize, and eight honorary doctorates. Works based on his original stories have won three Oscars, three Emmys, three Grammys and a Peabody. Geisel wrote and illustrated 45 books during his lifetime, and his books have sold more than 650 million copies worldwide. Though Theodor Geisel died on September 24, 1991, Dr. Seuss lives on, inspiring generations of children of all ages to explore the joys of reading. For more information about Dr. Seuss and his works, visit Seussville.com.

About Dr. Seuss Enterprises, L.P.
The primary focus of the Dr. Seuss Enterprises, L.P. is to protect the integrity of the Dr. Seuss books while expanding beyond books into ancillary areas. This effort is a strategic part of the overall mission to nurture and safeguard the relationship consumers have with Dr. Seuss characters. Theodor Seuss Geisel (Dr. Seuss) said he never wanted to license his characters to anyone who would "round out the edges." That is one of the guiding philosophies of Dr. Seuss Enterprises. Audrey S. Geisel, the widow of Dr. Seuss, heads Dr. Seuss Enterprises as CEO.

Random House Children's Books is the world's largest English-language children's trade book publisher. Creating books for toddlers through young adult readers, in all formats from board books to activity books to picture books, novels, ebooks, and apps, the imprints of Random House Children's Books bring together award-winning authors and illustrators, world-famous franchise characters, and multimillion-copy series. Random House is the longtime home of the beloved and bestselling Dr. Seuss books which continue to make learning to read fun for millions of children everywhere. The company's website, Kids@Random (randomhousekids.com) offers an array of activities, games and educational resources for children, teens, parents, and educators. Random House Children's Books is a division of Penguin Random House LLC.

About NEA
The National Education Association is the nation's largest professional employee organization, representing more than 3 million elementary and secondary teachers, higher education faculty, education support professionals, school administrators, retired educators and students preparing to become teachers. Learn more atwww.nea.org.

About JetBlue Airways
JetBlue is New York's Hometown Airline, and a leading carrier in Boston, Fort Lauderdale/ Hollywood, Los Angeles (Long Beach), Orlando, and San Juan. JetBlue carries more than 32 million customers a year to 87 cities in the U.S., Caribbean, and Latin America with an average of 825 daily flights. Upcoming destinations include: Cleveland on April 30; Reno-Tahoe, Nev. on May 28; and Grenada on June 11, 2015 (subject to receipt of government operating authority). For more information please visit JetBlue.com.

About The Goodyear Tire & Rubber Company
The Goodyear Tire & Rubber Company is one of the world's largest tire companies. It employs approximately 67,000 people and manufactures its products in 50 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.

About Universal Orlando Resort
Universal Orlando Resort is home to two incredible theme parks: Universal Studios Florida and Universal's Islands of Adventure; four magnificently themed on-site hotels: Loews Portofino Bay Hotel, Hard Rock Hotel, Loews Royal Pacific Resort and the newest addition, Universal's Cabana Bay Beach Resort; and Universal CityWalk a unique dining and entertainment complex featuring one-of-a-kind restaurants, shops and nightclubs. And located just minutes from Universal Orlando Resort is Wet n' Wild, Orlando's premier waterpark. Universal Orlando Resort is part of NBCUniversal, a Comcast company. Follow Universal Orlando Resort on Facebook, Twitter, Instagram and YouTube or visit www.universalorlando.com.

Contest details: NO PURCHASE NECESSARY.MANY WILL ENTER, FEW WILL WIN. Open to residents of the 50 US/DC who are 13 years or older. Minors must have parent's/legal guardian's permission to participate. Contest ends 3/29/15 at 11:59:59 PM ET. See Official Rules at www.kidsmovingmountains.com for complete details, including entry instructions, judging criteria, prizes, restrictions, etc. Void where prohibited. Sponsor: Dr. Seuss Enterprises, L.P.

Media Contact: Lydia Finn, Senior Publicist
lfinn@penguinrandomhouse.com / 212-572-6014

Photo - http://photos.prnewswire.com/prnh/20150302/178846

SOURCE Random House Children's Books

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