ABA Publishes New Book, Expert Witnesses, Valuation, and Damages: The Expert's Point of View

CONSOR Chairman Weston Anson's latest book has just been published by the American Bar Association, entitled Expert Witnesses, Valuation, and Damages: The Expert's Point of View. The book takes a rare view as it is written about the expert witness process through the eyes of an expert.

Mr. Anson's extensive experience as an expert witness helps guide the litigator through an important and complicated process. As elements of IP and Intangible Assets affect disputes in nearly every area of law, you can be certain that demand for economic damages analysis and valuation for litigation, arbitration and mediation is growing.

The book covers how to best use experts, when to hire them, how to find good ones, and how to test whether they have adequate knowledge. Litigators will turn to the book whenever expert skills in IP valuation analysis, economics, and IP business management issues are needed.

Additional topics include:

• Guiding the litigator on how to use the witness in pretrial phases and negotiations
• Effectively using the expert during discovery
• Using the expert's report when preparing trial strategy

Expert Witnesses, Valuation, and Damages: The Expert's Point of View is published by the American Bar Association, and sponsored by the Solo, Small Firm, and General Practice Division. To order your copy, go to the [http://apps.americanbar.org/abastore/index.cfm?section=main&fm=Product.AddToCart&pid=5150458 __title__ ABA] website.

About Weston Anson
Mr. Anson, Chairman of CONSOR, is a seasoned licensing valuation and marketing professional with a long history of successful programs at firms such as Booz-Allen & Hamilton, Playboy Enterprises and Hang Ten International. He holds a Masters degree in Business Administration (honors) from Harvard University and is active in all of the major international trademark and intellectual property associations as a speaker and an officer. Wes is a prolific author on the subject of licensing and intellectual property and has published over 150 articles in the United States and overseas. Since founding CONSOR in San Diego over twenty years ago, Wes has constructed and implemented numerous licensing programs for major corporations and has performed valuations of hundreds of intellectual property components.

About CONSOR Intellectual Asset Management
For more than two decades CONSOR Intellectual Asset Management has specialized in intellectual property valuation and consulting services. As one of the only market-based consulting firms specializing in intellectual property, CONSOR Intellectual Asset Management has built a solid foundation of clients and gained invaluable work experience over the past 25 years. Our core areas of expertise are the valuation, management, and licensing of intangible assets. We take a marketplace business approach in order to help our clients reach their goals, using real-world evidence and marketing criteria. We are dedicated to assisting our clients in maximizing the value of their intellectual property and intangible asset portfolios, while helping to minimize risk and uncertainty. For more information about CONSOR, visit: http://www.consor.com.