Amazon.com Fashion Debuts First TV Ad CampaignMarch 4, 2013The day other e-commerce sites and brick-and-mortar stores have been fearing is here: Amazon.com is debuting its first TV ad campaign to support its fast-growing fashion category.
Plus-Size Bloggers Celebrate Their Curves With ADDITION ELLEMarch 4, 2013Confident, beautiful, sexy: three of North America's most recognized plus size bloggers will be showcased in a bold new lingerie campaign for ADDITION ELLE's Spring 2013 collections. The premise was simple; Addition Elle challenged the plus size fashion blogger community to participate in a lingerie shoot and share the images with their fan base and in turn ADDITION ELLE would showcase the images on their web-site and in their digital media campaign inviting fans to vote on their favourite bra. A true act of 'Fashion Democracy' that will dispel any notion that sexiness is limited to a certain body type or size. This exciting collaboration offers bloggers a unique opportunity to showcase their individual personalities and styles with their existing fan bases, in addition to a wide audience across North America. The campaign launches March 7, 2013 coinciding with the premiere of ADDITION ELLE's new lingerie TV ad featuring Ashley Graham, which premieres on the March 18th.
Daily Deal 3/3/13: BlueflyMarch 3, 2013Bluefly is giving it away this weekend! They are featuring an end of the season sale with half off over 1,000 styles. Plus, today only you can take an additional $30 off your purchase with code NAB30 at checkout. The savings are endless and the selection is crazy. This is a perfect opportunity to splurge on a high end item, like Prada shoes, or pick up some basics for practically nothing.
The US Is Not Cool Enough for Kate Spade SaturdayMarch 3, 2013Kate Spade Saturday, the new little sister brand to Kate Spade, opened its first store in Japan. the country's second largest market to the US. The choice of the debut location says a lot about Saturday's goals. Per Kyle Andrew, senior vice president, brand director at Kate Spade Saturday:
Hats Are All the Rage at London Fashion WeekMarch 3, 2013The British Fashion Council has opened a show 'Headonism' showcasing the newest in millinery fashion as the London College of Fashion opened 'Head On' exploring the role of hats in contemporary fashion.
Robin's Jean Debuts Fall Collection at Project Las VegasMarch 3, 2013Robin's Jean debuted their fall 2013 collection at Project Trade Show in Las Vegas. The trade show was part of Magic Market Week held in the Mandalay Bay Convention Centers. The new collection includes men and women's jeans, as well as other unique pieces.
MAC Opens New Paris FlagshipMarch 3, 2013MAC Cosmetics is making a big push overseas with the opening of their new Paris flagship store on the Champs-Elysées.
Project Runway's Kenley Collins Collabs With Unique VintageMarch 1, 2013Retro, funky and feminine designer Kenley Collins is one of those rare designers from Project Runway who is not only talented but their aesthetic is so distinct that you can pick out her clothes from a mile away. but very few have had such distinctive styles that you could take one look at their work and know immediately who created it. Collins was featured on both Season Five and the first Project Runway All Stars season and became known for colorful, bold and retro creations.
Opening Ceremony to Carry Rihanna's River Island CollectionMarch 1, 2013Opening Ceremony is paying a special tribute to Rihanna in March with an exhibition of her best known outfits in the store called “RIHtrospective.” The New York-based specialty retailer, will also be carrying the singer's debut collection for River Island beginning Tuesday.
Altuzarra Wins Full-Page Ad in Vogue's September IssueMarch 1, 2013Kate Spade New York announced that Altuzarra will be the recipient of a full-page ad in Vogue's September 2013 issue reported WWD. Kate Spade will both produce the creative and purchase the media space for the full-page ad.
Photo Coverage: Kim Kardashian's Cosmo CoverMarch 1, 2013Kim Kardashian is gracing the cover of Cosmopolitan Magazine for their April issue. The cover was shot just days before she announced she is pregnant and expecting a baby with boyfriend Kanye West. The interview reveals pregnancy details, Kim opens up about her relationship with Kayne and scaling back with projects in 2013. The magazine hits newstands March 5th.
Daily Deal 3/1/13: Saks Fifth AvenueMarch 1, 2013This milder weather we've been having in NYC is not only awesome, it also serves as another reminder that Spring is almost here. Time to put away those heavy sweaters, Uggs, and long puffy coats until next year. But what to wear? March is tricky - it's not winter and it's not really Spring. Welcome to transitional clothing time, or as I like to think of it: Layers!
VIDEO: Natalie Portman Miss Dior AdMarch 1, 2013Discover the new Miss Dior film, directed by Sofia Coppola and starring Natalie Portman.
Glowing with happiness, Miss Dior is the most beautiful woman in love.
BeautyBridge.com Offering PCA SKINMarch 1, 2013BeautyBridge.com, premium destination of skincare and cosmetics brands for both men and women, is privileged to carry PCA SKIN among its exclusive skincare products selection.
Eminence Launches New Overnight Skin Repair Products with an Anti-Aging Argan Stem Cell ComplexMarch 1, 2013Eminence Organic Skin Care introduced nighttime repair products to their revolutionary Age Corrective Collection of organic skin care! Experience a rejuvenating night's rest and wake up to younger-looking skin with the new Age Corrective Night Collection. Our bodies go into recovery mode while we sleep to repair the day's damage to our skin so it's the perfect time to introduce a rich, anti-aging treatment. Our skin lowers its protective hydrolipid barrier at night which provides an opportunity for active ingredients to penetrate even deeper into your skin and directly tackle the signs of aging and the appearance of wrinkles.
MOSCOT Launches Its 2013 Sun CollectionMarch 1, 2013MOSCOT, a New York City institution renowned worldwide for its iconic eyewear The MOSCOT Originals, MOSCOT Spirit, and MOSCOT Sun Collections launched its 2013 MOSCOT Sun Collection comprised of three sets of intimately paired styles that complement each other in fit, size, and color, namely: THE BEAUMONT and The VICTORIA, The CARRINGTON and The DUCHESS, and The SHEPARD and The TANNER.
G-Star RAW Inks Licensing Deal with Marchon EyewearMarch 1, 2013G-Star RAW announced a licensing deal with Marchon Eyewear, Inc. The license will grant Marchon the rights to manufacture and distribute eyewear collections under the G-Star brand. The first deliveries will be effective from October 2013.
Next Debuts Spring Summer Maternity CollectionsMarch 1, 2013Lifestyle brand Next have launched their online collections of maternity clothing for Spring Summer 2013. From stunning maternity dresses to over-the-bump jeans, the range is beautifully designed with catwalk inspiration and your comfort in mind. Perfectly proportioned for mums to be, design features include wrap fronts, elasticated waists and hems, hidden stretch panelling and gathered sides for durability during your pregnancy - whilst still keeping with the latest style trends and season's colours.