elrow Bollywood Coming to NYC's Electric Zoo Over Labor Day Weekend

elrow, the legendary party series produced by Spain's Arnau family since the 1800's, is one of the most beloved dance music institutions in all of Europe. This Labor Day Weekend on Sunday, September 3, elrow's Bollywood spectacular dance party returns to NYC's longest running and largest electronic music festival--Electric Zoo: The 6th Boro--marking its only North American event this year.

In a kaleidoscopic explosion of color, elrow brings the theatrical flamboyance of the cinematic movement to the 6th Boro. Party goers can expect a mind-blowing set, Indian embroidery, incense, belly-dancers and snake charmers all set around a spectacular Taj Mahal. Artists playing the stage include Thomas Jack, Claptone, The Black Madonna, De La Swing, Marc Maya and a B2B set with ALX and Charles Meyer.

Electric Zoo's Hilltop Arena will be transformed into an exotic paradise, as stilt-walking Bhangra dancers and larger-than-life performers keep the 6th Boro citizens on their toes with plenty of surprises from elrow's special guest DJs and residents. Electric Zoo will be the only place stateside fans can experience this special happening.

The madcap Catalonian carnival has brought its unique, mind-bending party vibes to major European festivals like Glastonbury, Tomorrowland, Parklife and Hideout, and capped a massive 2016 by being named Club of the Year by prestigious U.K. publication Mixmag. Last summer, elrow made an undeniable mark on the scene with a ten week sold-out run at Space Ibiza. This summer elrow holds a residency at Ibiza's #1 nightclub Amnesia and is selling more tickets than any other show on the island.

elrow's penchant for inflatable flair, custom confetti, and bold imagery makes them a colorful outlier in the stoic world of underground clubbing. The Arnau family's 140-odd year history of throwing parties, and legacy for entertaining transcends generations making elrow one of electronic music's most infectious and compelling stories. Read elrow and the Arnau family's incredible story here.

Established in 2009 by Made Event, the internationally renowned Electric Zoo Festival is one of New York City's largest music festivals and features the top names in electronic music, bringing a wide variety of acts from around the world and across the spectrum of electronic music's various sub-genres. International editions of Electric Zoo have taken place in Mexico City, Tokyo and Shanghai, with Electric Zoo: São Paulo scheduled for April and further expansion underway. This year's 9th annual New York edition, themed 'The 6th Boro,' will take place September 1-3 at Randall's Island Park. Visit www.electriczoofestival.com for tickets and more information.