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WICKED to Go Live on TikTok with 'Defying Gravity' From Broadway, London and U.S. National Tour

The WICKED Live broadcast will also feature a Q and A with cast members backstage!

By: Oct. 12, 2021
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WICKED to Go Live on TikTok with 'Defying Gravity' From Broadway, London and U.S. National Tour  Image

WICKED announced today an official partnership with TikTok to celebrate the return of Broadway. As the Grand Finale of TikTok's Broadway is Back campaign, WICKED will go live on the app on Tuesday, October 12 at 8pm EST with "Defying Gravity" recorded live at all three currently running productions - Broadway, London, and U.S. National Tour. The WICKED Live broadcast will also feature a Q and A with cast members backstage. This will be a rare look at what happens behind the scenes and onstage that fans will be able to enjoy live.

WICKED launched the show's official TikTok in late September and has since had content viewed over 3M times. Follow WICKED on TikTok (wicked_musical) to be notified when the broadcast begins.

"As the Broadway is Back series on TikTok wraps up, we are so excited to be closing out with a song that TikTok creators have featured in thousands of their own videos across the platform, 'Defying Gravity,' from the blockbuster musical, WICKED, filmed live from Broadway, the National Tour, and West End," said Catherine Halaby, Entertainment Content Partnerships Lead, TikTok. "Since the return of Broadway, the hashtag #BroadwayisBack has seen over 200M views on TikTok from musical theater lovers around the world. We are so honored that theater fans have tuned in each week to see performances from their favorite shows and can't wait to continue supporting and providing a home for this community."

ABOUT Wicked

Currently the 5th longest-running show in Broadway history, WICKED is the winner of over 100 international awards including the Grammy Award and three Tony Awards. Since opening in 2003, WICKED has been performed in over 100 cities in 16 countries around the world (U.S., Canada, United Kingdom, Ireland, Japan, Germany, Holland, Australia, New Zealand, Singapore, South Korea, The Philippines, Mexico, Brazil, Switzerland and China) and has thus far been translated into six languages: Japanese, German, Dutch, Spanish, Korean and Portuguese. WICKED has been seen by over 60 million people worldwide and has amassed over $5 billion in global sales.

In addition to the Broadway production, WICKED in North America has enjoyed unprecedented record-breaking sit-down engagements in Chicago, where it ran for nearly four years; Los Angeles, where it ran for two years; and San Francisco, where it ran for nearly two years, as well as two North American Tours.

The Broadway sensation WICKED looks at what happened in the Land of Oz...but from a different angle. Long before Dorothy arrives, there is another young woman, born with emerald-green skin, who is smart, fiery, misunderstood, and possessing an extraordinary talent. When she meets a bubbly blonde who is exceptionally popular, their initial rivalry turns into the unlikeliest of friendships...until the world decides to call one "good," and the other one "wicked."

With a thrilling score that includes the hits "Defying Gravity," "Popular" and "For Good," WICKED has been hailed by The New York Times as "the defining musical of the decade," and by Time Magazine as "a magical Broadway musical with brains, heart, and courage." NBC Nightly News calls the hit musical "the most successful Broadway show ever."

Based on the novel by Gregory Maguire, WICKED has music and lyrics by Stephen Schwartz, and a book by Winnie Holzman. The production is directed by Tony Award winner Joe Mantello with musical staging by Tony Award winner Wayne Cilento. WICKED is produced by Marc Platt, Universal Stage Productions, The Araca Group, Jon B. Platt and David Stone.

For more information about WICKED, please visit www.WickedTheMusical.com.








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