Topshop has launched four new looks for Spring Summer 2011 with its Snake Valley, Swedish Summer, New Age Constellation and Graduation collections.
Snake Valley is inspired by the 70s 'Gypsy Rocker' character embodied by
Jimi Hendrix and
Lenny Kravitz. Tough elements like snake prints, python leather, and battered biker boots are mixed with Navaho flourishes, including fringing, feathers and tapestry detailing. Sleeves are billowing and fluted, balancing the shape of a high-waist skinny leather trouser or hotpant. A blanket poncho features Aztec intarsia knits, whilst an ecru crochet kimono is decorated with heavy beading and biker jackets with whip-stitching, fringing or tie-dyed leather. Prints include paisleys, animal tie dye and feather prints, whilst accessories have a dress-up feel.
Swedish Summer draws its inspiration from 1970s glamour, where vintage-inspired pieces have a dramatic, sweeping silhouette. There is an eclectic folk-inspired feel that sees soft Art Nouveau and
William Morris floral prints mixed with glitter, foil and crafty fabrics like patchwork. Homespun cotton crochets and lace appear on cream and ecru tunic dresses, whilst soft, transparent crepe de chine and georgette are used in long printed tiered folk dresses and maxi skirts. Fluoro ditsy prints flourish over wide-leg palazzo trousers and mid-calf length skirts, whilst a printed tunic top with full sleeves comes with matching trousers. 70s blue denim appears in softer, washed colours and is seen on high-waist shorts, flared jeans and A-line skirts. Accessories include floppy hats, clumpy clog shoes, floral hair garlands and macramé bags in natural colours.
New Age Constellation is a modern take on classic tailoring, incorporating urban sportswear elements in new age fabrics and taking inspiration from the pared-down look of the mid 90s. Fluid flared trousers are teamed with matching T-shirts, whilst modern combination shift dresses of sheer and opaque fabrics are twisted and shifted with asymmetric hemlines. High-tech Nylon parkas are realized in hi-performance fabrics. Relaxed draping is key and can be found on jackets and vests, whilst simple pieces are given a twist, with sheer panels and frills. The overall feel is futuristic and simplistic, with a white, ecru and icy grey colour palette, epitomized by the white slash-neck T-shirt worn with white boy-cut trousers and the oversize white shirt dress.
Again taking the 1970s as its inspiration, Graduation features bold mix and match separates in cute conversational prints and stripes, like something from the pages of a Jackie annual. Clashing prints and colour cover 70s skinny rib tops, polo shirts, playsuits and cropped flared trousers. Skirts finish mid-calf and come in retro prints and bold nautical stripes. Shapes are crisp, clean and simple, with interest coming from contrasting colour and print. Denim comes in knee-length culottes and chambray playsuits. The overall vibe of the trend is young, irreverent, quirky and at times geeky, whilst 70s colours are mixed with timeless classics.
About Topshop:
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir
Philip Green became owner of Arcadia Group Ltd in 2002.
Topshop is continually recognised as being an authority on womens clothing with a wide range of jeans, dresses and jackets through to maternity wear, petite clothing and make-up.
Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.