The Art of Shaving Partners With BC/EFA for New Campaign Featuring Miguel Cervantes, L. Steven Taylor and More
Additional performers featured in the campaign include Adam Perry, Alex Wong, and Michael Arden.
By: Chloe Rabinowitz May. 28, 2021
HAPPI has reported that The Art of Shaving and Broadway Cares/Equity Fights AIDS have partnered for a new campaign, with $75,000 and 25% of the sales of every GilletteLabs Heated Razor sold in June (up to $25,000) being donated to the cause.
Read the full story HERE.
The campaign features Broadway performers Adam Perry, Alex Wong, L. Steven Taylor, Michael Arden, and Miguel Cervantes.
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Falguni Desai, CEO of The Art of Shaving stated, ""As a brand born in New York City, we recognize the significance of Broadway. The impact of the global pandemic has been devastating to performers. We're privileged to partner with Broadway Cares/Equity Fights AIDS, an organization that consistently supports this community with access to healthcare, medicine, and nutrition,"
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